Email Sales Development Representative (SDR)

Keka Technologies; Hyderabad, Bengaluru; On-site; INR 450,000 - 650,000; Full time

Job summary

Keka Technologies, India's leading People Operations Platform, is hiring an Email SDR to join our US Sales Development team in Hyderabad. The role focuses on researching accounts, crafting personalized emails, and engaging prospects on LinkedIn without cold calling.

You'll build a strong top-of-funnel pipeline, set qualified discovery meetings with decision-makers, and collaborate with Account Executives to ensure smooth lead handoffs. Training is provided.

Qualifications

• Excellent written communication and attention to detail.
• Strong research skills to identify high-potential accounts and decision-makers.
• Self-motivated, organized, and goal-oriented with a proactive mindset.
• Comfortable with LinkedIn, email tools, and CRMs (training provided).
• Ability to write engaging outreach emails and messages.

Responsibilities

• Conduct primary and secondary research to identify key accounts and decision-makers.
• Maintain a steady daily flow of prospecting to feed top-of-funnel pipeline.
• Craft personalized outreach via email and LinkedIn and measure response.
• Follow up campaigns to build interest in Keka's offerings.
• Book qualified discovery meetings with decision-makers.
• Collaborate with Account Executives for smooth lead handoffs and context sharing.
• Contribute to the pipeline by identifying, qualifying, and nurturing leads.
• Share feedback with marketing and product teams to improve messaging.
• Keep accurate CRM records to support data-driven decision-making.

Skills

Written communication

LinkedIn proficiency

CRM experience

Research skills

Self-motivation

Team collaboration

Tools

LinkedIn

CRM systems

Email tools

Job description

About Keka:

Keka is India's #1 People Operations Platform, trusted by 8,500+ businesses to manage their HR, payroll, attendance, and performance processes. We are on a mission to make HR delightful and we're looking for passionate people to help us scale that mission through world‑class marketing.

About the Role:

At Keka, we're on the lookout for a proactive and curious Email SDR to join our US Sales Development team. This is a great opportunity for someone looking to kickstart their career in tech sales no cold calling required. If you enjoy research, writing engaging emails, and connecting with people on LinkedIn, you'll thrive in this role.

Key Responsibilities:

• Conduct thorough primary and secondary research to identify high‑potential accounts and key decision‑makers.
• Maintain a consistent daily flow of prospecting to build a strong top‑of‑funnel pipeline.
• Craft and send personalized outreach messages via email and LinkedIn that resonate with each prospect.
• Follow up on campaigns to engage prospects and build interest in Keka's offerings.
• Book qualified discovery meetings with decision‑makers by clearly communicating value.
• Collaborate with Account Executives for smooth lead handoffs and context sharing.
• Contribute to the pipeline by identifying, qualifying, and nurturing leads.
• Share feedback with marketing and product teams to improve messaging and targeting.
• Ensure all communication is clear, professional, and value‑driven.
• Keep accurate CRM records to support data‑driven decision‑making.

Qualifications & Skills:

• Excellent written communication and strong attention to detail
• Comfortable with LinkedIn, email tools, and CRMs (training provided)
• Strong research and problem‑solving mindset
• Self‑motivated, organized, and goal‑oriented
• Quick learner, team player, and open to feedback
• High integrity and a genuine interest in people and outreach