eCommerce Merchandiser

African Sales Company; India; On-site; INR 600,000 - 1,000,000; Full time

Job summary

African Sales Company is seeking an experienced eCommerce Merchandiser to own the online product experience across multiple brands. This mid-level role requires independence, strong organisational skills, and a data-driven approach to merchandising strategy to grow online sales and market share.

You will manage product presentations, optimise categories, coordinate with marketing and buying teams, and ensure SEO, content, and promotions are up to date across Magento, Shopify, and WooCommerce

Qualifications

• 3–5 years in an eCommerce merchandising role or similar.
• Strong analytical mindset with data-driven decision making.
• Proven ability to manage multiple brands or categories autonomously.

Responsibilities

• Create, manage, and maintain categories and collections across online stores.
• Oversee product recommendations and personalisation tools.
• Ensure SKU consistency with ERP systems and accurate labeling.

Skills

eCommerce merchandising

Excel

Google Analytics

Brand management

Multi-brand experience

Tools

Magento

Shopify

WooCommerce

Job description

We’re looking for an experienced and detail-oriented eCommerce Merchandiser to take ownership of our online product experience across multiple brands. This is a mid-level role for someone who can work independently, manage a busy and varied workload, and take real ownership of the online merchandising strategy — not just execute against it. You’ll ensure our brands are accurately, beautifully, and optimally represented across all retail channels, using your eye for data and digital merchandising expertise to identify trends, close gaps, and continuously improve the shopper experience, all with the goal of growing online sales and market share.

Key Performance Areas

• Product Management
• Stock Management
• Coordination & Stakeholder Management
• Customer Service Support
• Search Engine Optimisation
• Reporting & Analysis

Product Management

• Create, manage, and maintain categories and collections across all online stores.
• Oversee product recommendations and personalisation tools.
• Ensure consistency of product SKUs and labels with our ERP systems.
• Independently manage new product launches end-to-end, including coordinating content requests from brands and stock requests from the purchasing team.
• Work closely with marketing and sales teams on new brand listings and promotions, ensuring all content, imagery, and CI guidelines are up to date.
• Ensure all active promotions are live online, including discount promotions, GWP (Gift with Purchase), and PWP (Purchase with Purchase), across all relevant countries.
• Use sales and customer analytics to inform how products are displayed online to maximise conversion.
• Own optimal brand presentation across homepages, landing pages, and product descriptions across several brands at once.
• Curate product assortments based on best sellers, new launches, and promotional lines.
• Ensure products are correctly categorised so customers can find what they’re looking for quickly and easily.
• Keep homepage banners and content fresh and relevant, directing customers to current promotions, new arrivals, and recommendations.
• Optimise product pages including imagery, reviews, cross-sells, upsells, and promotional banners.
• Build, implement, and maintain campaign pages, blog content, and brand pages on-site.

Stock Management

• Monitor stock levels to proactively avoid out-of-stock situations.
• Manage pricing updates and e-sale status via integration workflows to ensure products remain visible online.

Coordination

• Own and manage the merchandising calendar in collaboration with marketing, content, social, and email teams.
• Align with the Online Brand Strategy and support marketing teams on acquisition, promotion, retention, and communication initiatives.
• Liaise with brand teams on new launches, promotions, and stock availability.
• Keep the wider team informed of brand updates and website changes, and act as a point of reference for less experienced team members.

Customer Service Support

• Provide backend support for online customer service queries.
• Identify recurring customer service issues and implement improvements to enhance the overall customer experience.

Search Engine Optimisation (SEO)

• Implement and manage redirects for products and pages as needed.
• Apply SEO best practices throughout the merchandising process to improve visibility and traffic.

Reporting & Analysis

• Conduct regular audits of the online product catalogue to ensure accurate and customer-focused representation.
• Monitor market trends, identify gaps and opportunities, and optimise listings to increase traffic and improve conversion.
• Present findings and recommendations confidently to management with minimal oversight.

What We’re Looking For

• Experience: 3–5 years in an eCommerce visual merchandising role or similar, with a track record of managing multiple brands or categories.
• Ownership: Proven ability to work autonomously, prioritise a busy workload, and drive initiatives from idea to execution with minimal supervision.
• Analytical skills: Highly comfortable working with data, spotting trends, and translating insights into action.
• Tools: Strong proficiency in Excel and Google Analytics (or similar web analytics tools).
• Platform knowledge: Solid hands-on experience with eCommerce platforms such as Magento, Shopify, or WooCommerce, including backend product and content management.
• Industry knowledge: Experience in luxury retail or beauty, with a strong understanding of current trends.
• Communication: A confident communicator who can present data clearly, influence stakeholders, and make recommendations with conviction.
• Attention to detail: Highly diligent, with a strong eye for detail across both content and reporting.
• Literacy: Strong written communication skills with an understanding of how language shapes the customer experience.
• Mindset: Passionate about digital and beauty, with a desire to grow within the industry and embrace new technologies.
• Resilience: Able to work well under pressure, manage competing priorities across multiple brands, and thrive in a fast-paced environment.
• Standards: A genuine commitment to delivering high-quality work, every time.