E-Commerce Executive - Private Brands Online Distribution

Purplle.com; Mumbai; On-site; INR 400,000 - 640,000; Full time

Job summary

Purplle.com is seeking an E-Commerce Executive - Private Brands to manage catalog ownership across major marketplaces and quick commerce platforms. You will ensure accurate listings, optimize titles and keywords, and collaborate with brand teams and operations to resolve listings issues.

The role requires hands-on cataloging experience, Excel proficiency, and knowledge of SEO. You will contribute to a data-driven, AI-assisted content strategy in a fast-growing beauty ecommerce environment.

Qualifications

• Hands-on experience with E-commerce marketplace dashboards and cataloging.
• Proficient in Excel for data management and analysis.
• Knowledge of basic SEO practices for product listings.
• Familiar with AI tools used for content optimization.
• Strong project management with ability to handle multiple tasks.

Responsibilities

• Own core catalog across marketplaces and quick commerce platforms.
• Maintain data accuracy and resolve catalog discrepancies.
• Create SEO-driven titles and backend keywords for products.
• Coordinate with brand, KAMs, Ops and Tech for listings and issues.

Skills

E-commerce catalogs

Excel

SEO

AI tools

Project management

Communication

Attention to detail

Job description

Job Description: E-Commerce Executive - Private Brands

Online Distribution Team

Key Responsibilities

Core Catalog Ownership

• Catalog management across E-commerce marketplaces (Amazon, Flipkart, Nykaa, Myntra, Meesho, etc.) and Quick Commerce platforms (Blinkit, Zepto, Swiggy Instamart).
• Responsibility for catalog creation and ongoing maintenance across E-commerce and Quick Commerce platforms for multiple brands.
• Preparing product catalogs as per marketplace formats, including titles,
• descriptions, images, keywords, category mapping, size/color grouping, and

Data Accuracy & Quality Control

• Perform regular quality checks and maintain accurate catalog data to ensure consistency across platforms.
• Identify and correct catalog discrepancies to ensure data accuracy, and manage platform-specific catalog or operational issues.

SEO, Content Optimisation & Market Insights

• Create SEO-driven product titles and backend keywords using AI tools and platform insights.
• Conduct competitor and category research to identify trends and content improvement opportunities.

Coordination & Marketplace Support

• Cross-functional coordination with brand team, internal and external KAMs, Ops and Tech teams for listings, enhancement, transitions and issue resolution.

Skills Required

• Hands-on experience with E-commerce marketplace dashboards and cataloging
• Working knowledge of Excel
• Basic knowledge of search engine optimisation (SEO)
• Proactive and detail-oriented mindset
• Project management skills with the ability to manage multiple tasks and timelines
• Understanding of beauty category preferred
• Familiarity with AI tools and automation is a plus
• Excellent spoken and written communication in English

About Company

Founded in 2011, Purplle has emerged as one of India’s premier omnichannel beauty destinations, redefining the way millions shop for beauty. With 1,000+ brands, 60,000+ products, and over 7 million monthly active users, Purplle has built a powerhouse platform that seamlessly blends online and offline experiences.

Expanding its footprint in 2022, Purplle introduced 6,000+ offline touchpoints and launched 100+ stores, strengthening its presence beyond digital. Beyond hosting third-party brands, Purplle has successfully scaled its own D2C powerhouses -FACES CANADA, Good Vibes, Carmesi, Purplle, and NY Bae - offering trend-driven, high-quality beauty essentials.

What sets Purplle apart is its technology driven hyper-personalized shopping experience. By curating detailed user personas, enabling virtual makeup trials, and delivering tailored product recommendations based on personality, search intent, and purchase behavior, Purplle ensures a unique, customer-first approach.

In 2022, Purplle achieved unicorn status, becoming India’s 102nd unicorn, backed by an esteemed group of investors including ADIA, Kedaara, Premji Invest, Sequoia Capital India, JSW Ventures, Goldman Sachs, Verlinvest, Blume Ventures, and Paramark Ventures.

With a 3,000+ strong team and an unstoppable vision, Purplle is set to lead the charge in India’s booming beauty landscape, revolutionizing the way the nation experiences beauty.