Digital Media Trader

Opella; Hyderabad; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Opella is seeking a results-driven Media Buyer to join our programmatic buying team in Hyderabad. You will execute deals across DSPs, manage inventory, and ensure delivery aligns with approved media plans, while maintaining brand safety and governance.

You will collaborate with Programmatic Specialists and Ad Ops to optimize performance, monitor metrics like win rate and CPM, and support growth of supply quality and cost efficiency across campaigns.

Qualifications

• 2–3 years in programmatic buying, trading, or digital media execution.
• 2–3 years of experience in programmatic buying or digital media execution roles.
• 15 years of full-time education is required.

Responsibilities

• Execute programmatic buying activities across DSPs in line with approved media plans and buying strategies.
• Negotiate and manage deals with SSPs, ad networks, and publishers to secure high-quality inventory.
• Manage inventory commitments, whitelists, blocklists, and brand-safety rules.
• Monitor deal performance including delivery, win rates, CPMs, and troubleshoot supply issues.
• Collaborate with Programmatic Specialists to adjust deals based on performance trends.
• Maintain relationships with SSPs, publishers, and network partners for ongoing supply optimization.
• Support resolution of supply-side delivery issues such as under-delivery, fragmentation, and bid loss.
• Ensure all buying activities adhere to governance, quality, and compliance standards.

Skills

Programmatic buying

Deal execution

Inventory management

Supply optimization

Brand safety

Viewability

Fraud controls

DSP setup

Diagnostics

Education

15 years education

Job description

About Opella

Opella is the self-care challenger with the purest and third-largest portfolio in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally. Our mission is to bring health in people' s hands by making self-care as simple as it should be. For half a billion consumers worldwide – and counting. Headquartered in France, Opella is the proud maker of many of the world' s most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan. B Corp certified in multiple markets, we are active players in the journey towards healthier people and planet. Find out more about our mission at www.opella.com.

About The Role

Support media buying operations by purchasing and optimizing ad inventory across channels to ensure efficient delivery, supply quality, and alignment with approved media plans. Execute deal management, inventory controls, and supply-side optimizations to support campaign performance objectives.

Main Responsibilities

• Execute programmatic buying activities across DSPs in line with approved media plans and buying strategies.
• Negotiate and manage deals with SSPs, ad networks, and publishers to secure high-quality inventory.
• Manage inventory commitments, whitelists, blocklists, and brand-safety rules.
• Monitor deal performance including delivery, win rates, CPMs, and troubleshoot supply issues.
• Collaborate with Programmatic Specialists to adjust deals based on performance trends.
• Maintain relationships with SSPs, publishers, and network partners for ongoing supply optimization.
• Support resolution of supply-side delivery issues such as under-delivery, fragmentation, and bid loss.
• Ensure all buying activities adhere to governance, quality, and compliance standards.

Professional & Technical Skills

• Knowledge of SSPs, PMP deals, PG/PD deals, and SPO strategies.
• Strong negotiation and communication skills with supply partners.
• Understanding brand safety, viewability, and ad fraud prevention frameworks.
• Working knowledge of DSP deal setup workflows and inventory diagnostics.
• Strong attention to detail and execution discipline.
• Ability to manage multiple deals and priorities in fast-paced environments.
• Analytical ability to interpret supply performance data and identify improvements.

Additional Information

• This role directly impacts inventory quality, delivery stability, and cost efficiency.
• It operates as a feeder role into Media Buying Manager or Programmatic Specialist positions.
• Platform and programmatic certifications are strongly recommended.
• The role works closely with Programmatic, Ad Ops, and COE teams to ensure seamless execution

Project Role Description

Support media buying operations by purchasing and optimizing ad inventory across channels to ensure efficient delivery, supply quality, and alignment with approved media plans. Execute deal management, inventory controls, and supply-side optimizations to support campaign performance objectives.

Must Have Skills

• Programmatic Buying & Deal Execution
• Inventory Management & Supply Optimization
• Brand Safety, Viewability & Fraud Controls
• DSP Deal Setup & Diagnostics

Good To Have Skills

• Publisher & SSP Relationship Management
• SPO Strategy Support
• Supply Performance Analysis

Minimum Experience Required

2–3 years of experience in programmatic buying, trading, or digital media execution roles.

Educational Qualification

15 years of full-time education is required

Summary

As a Media Buyer, you will execute and support media buying activities across programmatic channels by managing inventory, deals, and supply quality. You will work closely with Programmatic Specialists and Media Buying Managers to ensure inventory commitments, deal performance, and supply-side controls are maintained at high standards.

This role is execution-focused and forms the foundation of supply quality, delivery stability, and cost efficiency across campaigns.

Why us?

At Opella, you will enjoy doing challenging, purposeful work, empowered to develop consumer brands with passion and creativity. This is your chance to grow new skills and be part of a bold, collaborative, and inclusive culture where people can thrive and be at their best every day.

We Are Challengers.

We Are Dedicated To Making Self-care As Simple As It Should Be. That Starts With Our Culture. We Are Challengers By Nature, And This Is How We Do Things

All In Together: We keep each other honest and have each other's backs.

Courageous: We break boundaries and take thoughtful risks with creativity.

Outcome-Obsessed: We are personally accountable, driving sustainable impact and results with integrity.

Radically Simple: We strive to make things simple for us and simple for consumers, as it should be.

Join us on our mission. Health. In your hands.

www.opella.com/en/careers