Digital Marketing Manager

SAMARTH JEWELLERY CREATIONS PVT LTD; Surat; On-site; INR 600,000 - 900,000; Full time

Job summary

Samarth Jewellery Creations Pvt Ltd in Surat seeks a Digital Marketing Manager to lead the brand’s online presence and portfolio promotion.

You will plan and execute digital campaigns across online channels, manage social media accounts, create and schedule content, and monitor performance using web analytics. The role is on-site in Surat and requires collaboration with sales and design teams to ensure consistent brand messaging.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Experience in planning and executing digital campaigns is preferred.
• Strong written and verbal communication for digital audiences.

Responsibilities

• Plan and execute digital campaigns across online channels.
• Manage social media accounts, create and schedule content.
• Monitor campaign performance and optimize strategies using web analytics.
• Drive lead generation and coordinate with sales and design teams on promotions.
• Oversee digital marketing budgets and prepare performance reports.

Skills

Digital Marketing

Social Media Marketing

Lead Generation

Web Analytics

Content Creation

Campaign Management

Brand Promotion

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Job description

Samarth group is into Diamond processing , jewellery retail and Jewellery manufacturing.

Group is coming up with new retail brand for jewellery.

Role Description This is a full-time, on-site Digital Marketing Manager role based in Surat. The Digital Marketing Manager will plan and execute digital campaigns to promote the brand and product portfolio across online channels. Day-to-day responsibilities include managing social media accounts, creating and scheduling content, monitoring campaign performance, and optimizing strategies using web analytics. The role involves driving lead generation initiatives, coordinating with sales and design teams on promotional activities, and maintaining consistent brand messaging. The Digital Marketing Manager will also oversee digital marketing budgets, collaborate with external agencies or vendors when needed, and prepare regular performance reports for management.

Qualifications

• Candidates should possess skills in Digital Marketing and Marketing, including campaign planning and brand promotion.
• Candidates should possess skills in Social Media Marketing for platforms such as Instagram, Facebook, and emerging channels.
• Candidates should possess skills in Lead Generation, with experience converting online interest into qualified inquiries or sales opportunities.
• Candidates should possess skills in Web Analytics, including the use of tools such as Google Analytics and social media insights to track and improve performance.
• Strong written and verbal communication skills, with the ability to create clear, engaging content for digital audiences.
• Experience managing digital campaigns for consumer brands, preferably in fashion, lifestyle, or jewelry, is an advantage.
• Ability to work on-site in Surat, collaborate effectively with cross-functional teams, and manage multiple projects simultaneously.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.