Digital Marketing Manager

Qualysec Technologies Pvt. Ltd.; Khordha; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Flexible work culture

Job summary

Qualysec Technologies Pvt. Ltd. in Bhubaneswar is seeking a strategic Digital Marketing Manager to own end-to-end digital campaigns in the cybersecurity domain.

The role requires a strong mix of strategy, execution, analytics, and optimization to drive lead generation, brand visibility, and revenue growth. 2–5 years of relevant experience and a Bachelor’s degree are expected.

Qualifications

• Bachelor’s degree or equivalent in a relevant field.
• 2–5 years of experience in digital marketing or related roles.
• Experience in SEM/SEO, content marketing, and campaign optimization.
• Strong analytical skills and data-driven decision making.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns (SEO/SEM/social/email).
• Perform keyword research and implement on-page & off-page SEO strategies.
• Manage and optimize paid campaigns (Google Ads, LinkedIn Ads).
• Analyze performance using Google Analytics and provide actionable insights.
• Create content for blogs, landing pages, and social media; improve conversion rates.

Skills

SEO/SEM

Analytics

Content marketing

Campaign management

Communication

Project management

Growth mindset

Education

Bachelor’s degree

Tools

Google Ads

Google Analytics

Search Console

Job description

We are looking for a strategic and performance-driven Digital Marketing Manager who can take ownership of end-to-end digital marketing initiatives. This role requires a strong mix of strategy, execution, analytics, and optimization to drive lead generation, brand
visibility, and revenue growth in the cybersecurity domain.

About Us:

Qualysec Technologies is a cybersecurity company specializing in Web & Mobile Penetration Testing, Source Code Review, IoT, and Cloud Security, helping organizations strengthen their security posture.
Since 2020, we’ve delivered security consulting to global clients across Finance,Government, Healthcare, Insurance, and emerging tech sectors like AI/ML, IoT, and Blockchain. Our expert team leverages modern methodologies to protect critical assets.
We foster a growth mindset, enable fast career progression, encourage open feedback, and support continuous skill development.
Qualysec – Securing systems, building careers.

• Qualification:- Bachelor’s Degree /Experience in relevant field.
• Experience:- 2 to 5 Years
• Location:-Bhubaneswar
• Job Type:-Full time

Responsibilities

• Plan, execute, and optimize digital marketing campaigns (SEO, SEM, social media,email)
• Perform advanced keyword research and implement on-page & off-page SEO strategies.
• Manage and optimize paid campaigns (Google Ads, LinkedIn JD.docx Ads).
• Analyze performance using tools like Google Analytics and provide actionable insights.
• Create and manage high-quality content for blogs, landing pages, and social media.
• EImprove website conversion rates through data-driven strategies.
• Conduct competitor analysis and market research.
• Track KPIs and prepare detailed performance reports.
• Coordinate with design, content, Seo and development teams.

Skills Required

• Strong knowledge of SEO (on-page, off-page, technical), SEM, product, and performance marketing.
• Hands-on experience with Google Ads, Analytics, and Search Console.
• Experience in running and optimizing paid campaigns
• Good understanding of content marketing and funnel strategy.
• Analytical thinking with strong problem-solving skills.
• Excellent communication and project management abilities.
• Competitive Compensation: Attractive salary with performance-based bonuses, PF benefits, and on-time payouts.
• Career Growth & Learning: Continuous upskilling in digital marketing tools,analytics, and paid advertising platforms, with clear growth opportunities.
• Recognition & Performance Rewards: Performance-driven appraisals, bonuses, and recognition for achieving campaign targets, lead generation, and ROI milestones.
• Work Culture & Support: Collaborative, fast-paced environment with flexible work culture,team engagement activities, and a strong focus on work-life balance.