Digital Marketing Internship in Bangalore

BEMPU Health; Bengaluru; On-site; INR 167,000 - 279,000; Full time

Job summary

Bempu Health invites a motivated intern to support growth in digital marketing. You will set up, launch and manage paid campaigns across Google Ads and Meta Ads, wire up UTM tracking, and ensure reliable conversion data for accurate analytics.

You will review website session recordings, run small tests on audiences and landing pages, and produce weekly spend reports with actionable insights, flagging any inefficiencies early for optimization.

Responsibilities

• Set up, launch and manage our paid campaigns across Google Ads and Meta Ads
• Wire up UTM tracking correctly and consistently, following our internal tagging convention
• Make sure conversion tracking and analytics are configured properly, so the numbers can be trusted
• Review website session recordings and heatmaps to see where visitors actually drop off
• Run small, honest tests on audiences, creatives and landing pages, and report what worked and what did not
• Produce a weekly report on spend, cost per enquiry and cost per sale, with your own read on what to change next
• Flag anything that looks broken or wasteful early rather than at month end

Job description

Selected Intern's Day-to-day Responsibilities Include

• Set up, launch and manage our paid campaigns across Google Ads and Meta Ads
• Wire up UTM tracking correctly and consistently, following our internal tagging convention
• Make sure conversion tracking and analytics are configured properly, so the numbers can be trusted
• Review website session recordings and heatmaps to see where visitors actually drop off
• Run small, honest tests on audiences, creatives and landing pages, and report what worked and what did not
• Produce a weekly report on spend, cost per enquiry and cost per sale, with your own read on what to change next
• Flag anything that looks broken or wasteful early rather than at month end

About Company: Bempu Health develops technologies to improve health outcomes for newborns. Our products include a bracelet to detect hypothermia in premature babies, and clip to detect if a baby has stopped breathing, and a shoe to help restart breathing in sick babies. We have been selected among TIME magazine's top inventions, have been repeatedly funded by Gates, USAID, etc., and our customers include top hospitals across India, various international governments, and UNICEF.