Digital Marketing Intern- Data M Intelligence

Zoho; Uppal; On-site; INR 300,000 - 600,000; Full time

Job summary

Zoho is seeking a detail-oriented SEO Content Specialist to drive organic visibility through data-driven content optimization. The role involves keyword research, market analysis, and applying SEO best practices to improve rankings and engagement.

The ideal candidate will balance analytical rigor with strong writing and organizational skills, supporting AI-assisted research where applicable and delivering high-quality work on time.

Qualifications

• Basic understanding of SEO principles and search intent.

Responsibilities

• Conduct keyword research and analyze search intent to inform content strategy.
• Perform market research and competitor analysis to identify opportunities and trends.
• Optimize content using SEO principles, including meta tags, structure, and keyword placement.
• Utilize Google Search, Google Trends, and keyword research tools to gather actionable insights.
• Organize and analyze data using MS Excel or Google Sheets to support decision-making.
• Edit and proofread content for clarity, accuracy, and consistency.
• Support AI-powered research and content development where applicable.

Skills

Keyword research

SEO fundamentals

Market research

Competitor analysis

Content optimization

Excel/Sheets

Editing & proofreading

AI tools familiarity

Tools

Google Search

Google Trends

Keyword research tools

MS Excel

Google Sheets

Job description

This role is critical to driving organic visibility and search engine performance by leveraging data-driven insights and strategic content optimization. The ideal candidate will play a key part in enhancing content quality and discoverability through thorough research, competitor analysis, and adherence to SEO best practices. By combining analytical rigor with strong writing and organizational skills, the individual will contribute directly to improving search rankings, user engagement, and overall digital presence. The position requires a detail-oriented professional who can manage multiple tasks efficiently and deliver high-quality work consistently.

Responsibilities:

• Conduct keyword research and analyze search intent to inform content strategy
  
• Perform market research and competitor analysis to identify opportunities and trends
  
• Optimize content using SEO principles, including meta tags, structure, and keyword placement
  
• Utilize Google Search, Google Trends, and keyword research tools to gather actionable insights
  
• Organize and analyze data using MS Excel or Google Sheets to support decision-making
  
• Edit and proofread content for clarity, accuracy, and consistency
  
• Support AI-powered research and content development where applicable
  

Requirements

Requirements:

• Basic understanding of SEO principles, keyword research, and search intent
  
• Ability to conduct effective market research and competitor analysis
  
• Familiarity with Google Search, Google Trends, and keyword research tools
  
• Foundational knowledge of content optimization techniques and meta tag implementation
  
• Proficiency in MS Excel or Google Sheets for data organization and analysis
  
• Strong written communication skills, including editing and proofreading
  
• High attention to detail and consistent ability to deliver work on time
  
• Experience or familiarity with AI-powered tools for research and content support is a plus