Digital Marketing Executive

Patterns247; Vadodara; On-site; INR 350,000 - 550,000; Full time

Benefits offered by this job

Fixed Incentives

Quick Promotions

Friendly Environment

Career Growth

Festivals & Birthday Celebrations

Job summary

Patterns247 is seeking a proactive Digital Marketing Executive to amplify our brand across social platforms in Vadodara. You will plan campaigns, optimize ads on Google and Meta, and support SEO and email marketing initiatives to boost engagement.

You will collaborate with cross-functional teams, craft compelling content, and analyze campaign data to drive actionable improvements while maintaining timely website updates and communications.

Qualifications

• Prior experience as a Digital Marketing Executive or in a similar role.
• Solid understanding of core digital marketing concepts and industry best practices.
• Hands-on experience with social media campaigns, Google and Meta ads, email marketing, and SEO/SEM is preferred.
• Strong content writing skills with a flair for engaging digital audiences.
• Analytical mindset with the ability to interpret campaign data and draw actionable insights.
• Excellent communication and coordination skills, especially when working across teams or with external stakeholders.

Responsibilities

• Plan and manage the social media presence of the assigned brand across platforms like Twitter, Facebook, and Instagram.
• Launch and monitor optimized online ad campaigns using Google Ads, Meta platforms, and other digital channels to enhance brand awareness.
• Support SEO efforts, including keyword research, on-page optimization, and image SEO.
• Draft and distribute newsletters and promotional emails through relevant digital channels.
• Contribute creative ideas for content marketing initiatives and ensure timely website updates.

Skills

Digital Marketing

Social Media Campaigns

Google Ads

Meta Ads

Email Marketing

SEO/SEM

Content Writing

Data Analysis

Communication

Job description

Responsibilities:

• Plan and manage the social media presence of the assigned brand across platforms like Twitter, Facebook, and Instagram.
• Launch and monitor optimized online ad campaigns using Google Ads, Meta platforms, and other digital channels to enhance brand awareness.
• Support SEO efforts, including keyword research, on-page optimization, and image SEO.
• Draft and distribute newsletters and promotional emails through relevant digital channels.
• Contribute creative ideas for content marketing initiatives and ensure timely website updates.

Requirements:

• Prior experience as a Digital Marketing Executive or in a similar role.
• Solid understanding of core digital marketing concepts and industry best practices.
• Hands-on experience with social media campaigns, Google and Meta ads, email marketing, and SEO/SEM is preferred.
• Strong content writing skills with a flair for engaging digital audiences.
• Analytical mindset with the ability to interpret campaign data and draw actionable insights.
• Excellent communication and coordination skills, especially when working across teams or with external stakeholders.

Perks and Benefits:

• Fixed Incentives
• Quick Promotions
• Friendly Environment
• Career Growth
• Festivals & Birthday Celebrations