Digital Marketing Executive

TechKunzite IT Solutions; Amritsar; On-site; INR 300,000 - 500,000; Full time

Job summary

Techkunzite IT Solutions is seeking a Digital Marketing Executive to drive online marketing activities including SEO, Google Ads, Meta Ads and content marketing. You will support social media, blogs, and performance reporting, learning as you go in a fast-paced digital environment.

The ideal candidate is eager to learn, comfortable with digital tools, and enthusiastic about building a career in digital marketing across our global client base.

Qualifications

• Basic understanding of SEO, Google Ads, Meta Ads, and social media marketing.
• Good communication and writing skills.
• Basic knowledge of Excel/Google Sheets.
• Willingness to learn digital marketing tools and techniques.
• Ability to follow instructions and complete tasks on time.
• Analytical and detail-oriented approach.

Responsibilities

• SEO: perform basic keyword research and optimize pages, titles and meta descriptions.
• Google Ads / PPC: assist in creating and managing campaigns, monitor metrics and report performance.
• Meta Ads: assist in setting up campaigns, monitor leads and CTR, test audiences and creatives.
• Social Media & Digital Marketing: manage platforms, schedule posts, research ideas, grow reach and engagement.
• Reporting & Analytics: maintain weekly/monthly reports, track traffic and leads, flag performance issues.

Skills

SEO basics

Google Ads

Meta Ads

Social media marketing

Communication skills

Excel/Google Sheets

Attention to detail

Willingness to learn

Follow instructions

Job description

Techkunzite IT Solutions is an offshore IT services partner helping businesses across the globe build, scale, and modernize their technology. We specialize in web development, cloud services, AI integrations, and digital marketing — delivering reliable, high-quality solutions tailored to each client's needs, wherever they operate.

About the Role

We are looking for a Digital Marketing Executive to support online marketing activities, including SEO, social media, Google Ads, Meta Ads, and content marketing.

The ideal candidate should be willing to learn, comfortable working with digital tools, and interested in building a career in digital marketing.

Key Responsibilities

SEO

• Perform basic keyword research.
• Optimize website pages, titles, headings, and meta descriptions.
• Upload and optimize blogs and website content.
• Work on basic on-page and off-page SEO activities.
• Assist with Google Business Profile and Local SEO activities.
• Monitor website rankings and organic traffic.
• Use tools such as Google Search Console and Google Analytics.

Google Ads / PPC

• Assist in creating and managing Google Ads campaigns.
• Monitor keywords, clicks, CPC, conversions, and campaign performance.
• Make basic campaign optimizations under guidance.
• Prepare regular campaign performance reports.

Meta Ads

• Assist in setting up and managing Facebook and Instagram campaigns.
• Monitor leads, cost per lead, reach, CTR, and other basic metrics.
• Help test different audiences and creatives.
• Coordinate with the content/design team for ad creatives.

Social Media & Digital Marketing

• Assist in managing Instagram, Facebook, YouTube, and other social media platforms.
• Schedule and publish posts, reels, and other content.
• Research content ideas and trends.
• Assist in increasing social media reach and engagement.
• Coordinate with designers, video editors, and content writers.

Reporting & Analytics

• Maintain weekly/monthly digital marketing reports.
• Track website traffic, leads, rankings, and advertising performance.
• Identify basic performance issues and communicate them to the senior team.

Required Skills

• Basic understanding of SEO, Google Ads, Meta Ads, and social media marketing.
• Good communication and writing skills.
• Basic knowledge of Excel/Google Sheets.
• Willingness to learn digital marketing tools and techniques.
• Ability to follow instructions and complete tasks on time.
• Analytical and detail-oriented approach.

Preferred

• Internship or 6-12 months of experience in digital marketing.
• Familiarity with WordPress.
• Basic knowledge of Canva.