Digital Marketing Associate

superlabs.co; Coimbatore District; On-site; INR 253,890 - 304,110; Full time

Benefits offered by this job

Hands-on experience in dynamic маркет

Mentorship from experienced marketing/

Exposure to US-based campaigns in Hip‑

Potential for full-time employment

Job summary

SuperLabs is seeking a Digital Marketing Associate to join our Coimbatore onsite team. You will develop content for website, blog, and social channels, and help create marketing collateral.

You will drive digital campaigns, SEO, PPC, email, and social advertising, including US-based hip-hop audience initiatives, and gather market insights to inform sales strategies.

Join us for hands-on mentorship, exposure to global creator ecosystems, and potential for full-time employment based on performance.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Strong interest in digital marketing, technology consulting, and music/creator industries.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office; familiarity with CRM tools is a plus.
• Analytical mindset with attention to detail.
• Ability to work independently and collaboratively in a fast-paced environment.

Responsibilities

• Create and curate content for website, blog, and social media.
• Execute digital marketing initiatives including SEO, PPC, email marketing, and social media advertising.
• Research industry trends and provide data-driven insights.
• Plan and promote webinars, workshops, and industry events.
• Maintain brand consistency and assist in brand guidelines and templates.
• Assist with CRM data entry and reporting.

Skills

Written and verbal communication

Analytical mindset

Independence

Team collaboration

Education

Bachelor's degree in Marketing or related field

Tools

Microsoft Office Suite

CRM tools

Job description

About SuperLabs

SuperLabs is an engineering & IT consulting firm. To know more about SuperLabs & the work we do, visit Featured Work.

Job Description

Digital Marketing Associate – SuperLabs

About SuperLabs

SuperLabs is an engineering & IT consulting firm delivering innovative solutions across multiple domains. To explore our featured work, visit SuperLabs.co.

Exp : 2+yrs

Location : Coimbatore, Onsite

Salary : up to 25,000 Based on Performance and Experience

Responsibilities

Content Development

Create and curate engaging content for website, blog, and social media platforms.

Develop marketing collateral such as brochures, newsletters, and case studies.

Write articles, blog posts, and updates relevant to IT consulting, staff augmentation, and music-tech intersections.

Digital Campaigns

Execute digital marketing initiatives including SEO, PPC, email marketing, and social media advertising.

Design and run campaigns specifically aimed at reaching US-based audiences in the Hip-Hop music industry, leveraging culturally relevant content and platforms.

Track and analyze campaign performance using Google Analytics and other tools.

Manage and optimize company social media profiles (LinkedIn, Twitter, Facebook, Instagram).

Market Insights

Conduct research on industry trends, competitors, and customer preferences.

Provide data-driven insights to support marketing strategies and sales initiatives.

Explore opportunities in music culture and creator ecosystems to expand reach.

Event Marketing

Assist in planning and promoting webinars, workshops, and industry events.

Coordinate logistics, prepare promotional materials, and ensure audience engagement.

Collaborate with sales teams to design impactful presentations and proposals.

Maintain and update CRM systems with marketing and lead data.

Brand & Admin Support

Uphold brand consistency across all communication channels.

Support creation of brand guidelines and templates.

Handle administrative tasks including scheduling, reporting, and asset management.

Qualifications

Bachelor’s degree in Marketing, Business Administration, or related field.

Strong interest in digital marketing, technology consulting, and music/creator industries.

Excellent written and verbal communication skills.

Proficiency in Microsoft Office Suite; familiarity with CRM tools is a plus.

Analytical mindset with attention to detail.

Ability to work independently and collaboratively in a fast-paced environment.

What We Offer

• Hands-on experience in a dynamic marketing environment.
• Mentorship from experienced professionals in digital marketing and consulting.
• Exposure to US-based campaigns in the Hip-Hop music industry and global creator ecosystems.
• Potential for full-time employment based on performance.

Contact : 7448835183