Digital Communications

Promaynov Advisory Services Pvt. Ltd; Gurugram District; In loco; INR 900.000 - 1.300.000; Tempo pieno

Descrizione del lavoro

CottonConnect, a social enterprise transforming global cotton supply chains, is seeking a creative, proactive Manager of Digital Communications in Gurgaon. You will lead day-to-day social media, develop digital content, and work with global teams to translate complex research into engaging stories.

In this hands-on role you’ll manage the website, SEO, visual identity, and multi-channel campaigns, partnering with design and content creators to highlight impact across brands and retailers.

Competenze

• Excellent English writing and editing skills.
• Strong visual judgment and design sense.
• Experience creating or commissioning visual and video content.
• Experience managing websites and CMS.
• Good understanding of SEO, analytics and content optimization.

Mansioni

• Manage day-to-day social media and digital content strategy.
• Develop engaging content around programmes, partnerships, and impact.
• Translate technical information into accessible communications.
• Coordinate with global teams on stories and case studies.
• Oversee visual identity and asset library.
• Support events and thought leadership activities.

Conoscenze

English writing

Storytelling

Brand & design sense

Visual content creation

Web content & CMS

SEO & analytics

Strumenti

Adobe Creative Suite

Canva

Video editing tools

Google Analytics

SEO tools

CRM/Email marketing

Descrizione del lavoro

Digital Communication Department: Ccommunications CottonConnect is a social enterprise working to transform global cotton supply chains by connecting farmers with brands and retailers and supporting a more transparent, resilient and sustainable cotton industry. Our work spans fashion and textiles, agriculture, global supply chains and sustainability, from regenerative and organic farming and farmer livelihoods to traceability, responsible sourcing, climate resilience and human rights.

About the role We are looking for a creative, proactive and highly organised Manager

Digital Communications to help bring CottonConnect’s global work, expertise and impact to life. Working closely with the Head of Strategic Communications and Partnerships and the Director of Insights, you will support the delivery of CottonConnect’s communications across social media, website, digital campaigns, visual and video content, project communications, insights and industry events. This is a hands-on role for a go-getter who thrives in a fast-paced environment. You will bring ideas, spot communications opportunities and take ownership of turning them into engaging, high-quality content. You will work closely with programme, country and customer-facing teams globally, helping translate technical information, research, project developments and impact into communications that resonate with brands, retailers, partners and the wider industry.

Key responsibilities Digital & social communications

• Manage CottonConnect’s day-to-day social media presence, with a particular focus on LinkedIn.
• Own and maintain the digital content and social media calendar.
• Develop engaging content around our programmes, partnerships, insights, services, events and impact.
• Identify opportunities to join relevant industry conversations and respond to emerging topics and trends.
• Monitor channel performance and use analytics to continually improve reach and engagement.
• Stay up to date with developments in digital communications, social media, AI and emerging content formats.

Storytelling & project communications

• Work proactively with CottonConnect’s global teams to uncover strong stories and content opportunities.
• Turn programme information, research, technical expertise and impact data into accessible and engaging communications.
• Develop case studies, project stories, interviews, customer communications, presentations and other content.
• Communicate topics including regenerative and organic agriculture, soil health, water, biodiversity, climate resilience, farmer livelihoods, traceability and responsible sourcing.
• Connect what is happening at farm level with the sustainability and sourcing priorities of global fashion brands and retailers.
• Extend the life of research and reports through ongoing content rather than one-off launches.
• Support communications around CottonConnect’s participation in key fashion, textile, agriculture and sustainability events.

Visual identity & creative content

• Champion CottonConnect’s visual identity and ensure consistency across digital communications.
• Develop creative concepts for campaigns, projects, reports, events and content launches.
• Create and commission graphics, photography, infographics, animations and shortform video.
• Develop video ideas and coordinate filming, editing and production.
• Brief and manage designers, photographers, videographers and other creative partners.
• Maintain a strong and organised library of photography, video and digital assets.

Website, SEO & digital performance

• Manage day-to-day website content, ensuring it remains current, relevant and engaging.
• Apply SEO best practice and identify opportunities to improve CottonConnect’s search visibility.
• Conduct keyword research and optimise content for priority audiences and topics.
• Monitor website performance and recommend improvements using analytics and audience insights.
• Keep abreast of changes in search, AI and digital behaviour and recommend new approaches where relevant.

Essential experience & skills

• 4
• Excellent English writing, editing and storytelling skills.
• Strong visual judgement and understanding of brand and design.
• Experience developing or commissioning visual and video content.
• Experience managing websites and CMS platforms.
• Good understanding of SEO, digital analytics and content optimisation.

Preferred experience & knowledge

• Knowledge of apparel industry / fibers / textiles will be an added advantage.
• Background in Textiles / Managing Retail International Brands / Key Account Management / FMCG will be preferred.
• Experience with Adobe Creative Suite, Canva, video editing tools, Google Analytics, SEO tools, CRM/email marketing platforms or AI-enabled creative tools would also be beneficial.

Job Location: Gurgaon Job Type: Full-time "At CottonConnect, we are dedicated to cultivating a workplace that celebrates diversity and fosters an inclusive environment where every individual feels valued and respected. Our commitment to Diversity, Equity, and Inclusion is woven into the fabric of our company culture. We actively seek diverse perspectives and backgrounds to drive innovation and creativity. Our ongoing initiatives include hiring people from minority groups, providing equal opportunity for training & growth as well as celebrating presence of diverse background employees, aimed at creating a workplace where everyone can thrive. We believe that a diverse and inclusive workforce is not only a strength but also essential for our success. Join us in our journey to build a workplace that reflects the rich tapestry of the world we live in."