Design Lead , GSS

Amazon; India; On-site; INR 1,800,000 - 3,000,000; Full time

Job summary

Amazon Prime Video is seeking a Design Lead to guide global marketing design initiatives, establish scalable systems, and mentor teams across regions. You’ll balance creative excellence with operational efficiency, driving process improvements and maintaining high design standards for campaigns and SOPs.

The role requires strong leadership, a robust portfolio, and hands-on direction in Adobe Creative Suite and Figma.

Qualifications

• Bachelor's degree in Business, Graphic Arts, Marketing, Advertising, or related studies.
• Minimum 7 years experience as a Design Lead, Senior or Art Director in creative agency/production environments.
• English proficiency at B2 level (written and spoken).
• 5+ years working with Adobe Creative Suite tools and Figma.
• Experience in managing and scaling design processes.
• Strong portfolio demonstrating versatile design capabilities (link required).
• Strong documentation and narrative writing skills.

Responsibilities

• Lead global complex initiatives including undefined tasks, pilot programs, and new line of business (LOB) projects.
• Drive design consistency and quality standards globally across Prime Video's marketing channels.
• Develop and maintain design systems, style guides, and SOPs while partnering with management.
• Oversee complex, high-priority and AdHoc design requests.
• Review and approve creative mocks and decks ensuring adherence to PV design standards (within design production).
• Document and implement best practices while streamlining approval processes.
• Lead campaign kick-off meetings and alignment sessions with key stakeholders.
• Build and influence relationships across multiple teams including QA, Producers, Managers, Art Directors, and visual designers.
• Coordinate with art directors and resolve cross-regional/LOBs design conflicts for Global campaigns.
• Provide mentorship and guidance to production designers.
• Conduct post-mortem analyses and manage escalations.
• Create and update intake templates based on team feedback.
• Address design challenges proactively through innovative solution.
• Support the intake process by monitoring production timelines, defining workflows, documenting content for SOPs and training. Facilitating new product launches.
• Create Presentation Decks with specific guidelines coming from PV Creative.

Skills

Design Leadership

Brand & Visual Integrity

Design Systems

Cross-Functional Collaboration

Project Management

Education

Bachelor's degree in Business, Graphic Arts, Marketing, Advertising, or related studies

Tools

Adobe Creative Suite

Figma

Job description

Prime Video is changing the way people watch movies and TV shows. From one service, we're delivering versatility with numerous ways to watch hundreds of thousands of titles on the web, mobile devices, and hundreds of Internet-connected TVs, Blu-Ray players, and set-top boxes. The Prime Video Original Series Marketing QAS ensures our ads and marketing breakouts meet Amazon's high bar for customer experience. As a Design Lead you will have the opportunity to be part of a team working on digital advertising for Prime Video's original and exclusive content including Award-winning shows and movies.

Fo the Design Lead role, the candidate is required to demonstrate strong leadership in both creative and operational contexts, with the ability to navigate ambiguity while delivering measurable results. They should be equally comfortable leading strategic initiatives and providing hands-on creative direction. As part of this role, you'll lead complex creative initiatives, develop cross-site design systems, and champion process improvements that scale our creative capabilities. You'll be instrumental in establishing and maintaining design standards through comprehensive style guides and SOPs, while mentoring teams through 1:1 sessions and training programs. You will get an opportunity to drive experimental creative projects and manage complex design initiatives from conception to delivery. The ideal candidate needs to a self-driven problem solver who can balance creative excellence with operational efficiency, while demonstrating strong leadership in cross-functional environments.

Key job responsibilities

• Lead global complex initiatives including undefined tasks, pilot programs, and new line of business (LOB) projects
• Drive design consistency and quality standards globally across Prime Video's marketing channels
• Develop and maintain design systems, style guides, and SOPs while partnering with management
• Oversee complex, high-priority and AdHoc design requests
• Review and approve creative mocks and decks ensuring adherence to PV design standards (within design production)
• Document and implement best practices while streamlining approval processes
• Lead campaign kick-off meetings and alignment sessions with key stakeholders
• Build and influence relationships across multiple teams including QA, Producers, Managers, Art Directors, and visual designers
• Coordinate with art directors and resolve cross-regional/LOBs design conflicts for Global campaigns
• Provide mentorship and guidance to production designers
• Conduct post-mortem analyses and manage escalations
• Create and update intake templates based on team feedback
• Address design challenges proactively through innovative solution
• Support the intake process by monitoring production timelines, defining workflows, documenting content for SOPs and training. Facilitating new product launches.
• Create Presentation Decks with specific guidelines coming from PV Creative.

Basic Qualifications

• Bachelor's degree in Business, Graphic Arts, Marketing, Advertising, or related studies
• Minimum 7 years experience as a Design Lead, Senior or Art Director in creative agency/production environments
• English proficiency at B2 level (written and spoken)
• 5+ years working with Adobe Creative Suite tools and Figma.
• Experience in managing and scaling design processes
• Strong portfolio demonstrating versatile design capabilities (link required)
• Strong documentation and narrative writing skills

Preferred Qualifications

• Proven track record of maintaining high quality standards and driving continuous improvement
• Experience in global design initiative management and cross-regional coordination
• Experience mentoring creative teams and fostering talent development
• Knowledge of agile methodologies and project management

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.