D2C Ad Video Editor

SocialChaat; Panchkula; On-site; INR 420,000 - 660,000; Full time

Job summary

SocialChaat is seeking an experienced video editor in India to craft high-retention, conversion-focused ads for our D2C brands. You will edit performance-driven Meta ads using raw footage, UGC, and product shots to deliver compelling short-form content.

You’ll build engaging hooks, optimize pacing and captions, and collaborate with a cross-functional team to test multiple creative angles and improve ROAS.

Qualifications

• 2–5 years of experience in D2C / E-commerce video editing.
• Strong experience editing Meta ad creatives.
• Excellent understanding of hooks, retention & short-form storytelling.
• Experience with UGC, product-led & performance ads.
• Strong sense of pacing, visual storytelling & creative execution.

Responsibilities

• Create short-form videos, UGC ads, skits, product ads & performance creatives.
• Build strong first-frame hooks and attention-grabbing openings.
• Edit for retention — pacing, cuts, captions, sound design, visual transitions & storytelling.
• Understand the product, USP and target audience and translate them into compelling edits.
• Create multiple versions/angles of creatives for performance testing.
• Work with raw footage from shoots, creators and UGC content.
• Collaborate with Content Leads, Brand Strategists, DOPs, Designers & Performance Marketers.
• Analyse creative performance and use insights to improve future edits.

Job description

CRITERIA:

D2C / E-commerce video editing experience is preferred/mandatory. We’re specifically looking for editors who have hands‑on experience creating Meta ad creatives, performance videos and short-form content for D2C brands.

ABOUT SOCIALCHAAT

We’re a house of artists building a house of brands we’re proud of.

At SocialChaat, we bring art, brands and business together — creating content that looks great, grabs attention and actually sells.

When agencies settled for 2X ROAS, we aimed for 4X.

Now, we’re looking for editors who understand that a great ad isn’t just about beautiful editing. It’s about making someone stop scrolling, watch till the end and take action.

THIS IS NOT JUST A VIDEO EDITING ROLE

You won’t just be cutting footage and adding transitions.

You’ll be editing performance-driven Meta ads where every second matters — from the first‑frame hook to the final CTA.

You’ll work with raw footage, UGC, product shots, scripts and creative concepts to turn them into high-retention, conversion‑focused ads for our D2C brands.

WHAT YOU’LL DO

• Create short‑form videos, UGC ads, skits, product ads & performance creatives
• Build strong first‑frame hooks and attention‑grabbing openings
• Edit for retention — pacing, cuts, captions, sound design, visual transitions & storytelling
• Understand the product, USP and target audience and translate them into compelling edits
• Create multiple versions/angles of creatives for performance testing
• Work with raw footage from shoots, creators and UGC content
• Collaborate with Content Leads, Brand Strategists, DOPs, Designers & Performance Marketers
• Analyse creative performance and use insights to improve future edits

WHO WE’RE LOOKING FOR

2–5 years of experience in D2C / E-commerce video editing

Strong experience editing Meta ad creatives

Excellent understanding of hooks, retention & short‑form storytelling

Experience with UGC, product‑led & performance ads

Strong sense of pacing, visual storytelling & creative execution

Understanding of what makes an ad scroll‑stopping and conversion‑focused

Proficiency in Premiere Pro / After Effects / relevant editing tools

No YouTube‑only editors

No wedding/event‑only editors

No editors without short‑form/performance ad experience