Creative Producer

Greenhorn Wellness; Bengaluru; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Eloelo Group is seeking a skilled writer to shape scripts into tight episodic narratives for its micro-drama and micro-learning content. You will design hooks, cliffhangers, and dramatic escalation to deliver impact in a fast-paced setting.

The role requires 4–8 years in scripted content development, strong storytelling, and comfort using engagement data to refine work. Join a team pushing India's content tech frontier.

Qualifications

• 4–8 years in writing or scripted content development.
• Strong structural storytelling ability.
• Mastery of episodic pacing and dramatic construction.
• Instinct for emotional conflict and status reversals.
• Comfort evaluating your work using engagement data (retention, drop-offs).
• Clear ownership mindset.

Responsibilities

• Shape and elevate scripts into structurally tight episodic narratives.
• Design strong hooks and decisive cliffhangers.
• Build sustained dramatic escalation without emotional drop.
• Craft satisfying payoffs across the larger story arc.
• Create and identify visually impactful, thumb-stopping moments at script stage.
• Deliver consistently in a fast-paced, high-output environment.

Skills

Storytelling

Structural storytelling

Episodic pacing

Emotional conflict

Ownership mindset

Data-driven evaluation

Job description

About Eloelo Group Eloelo Group is one of India's fastest-growing consumer technology companies, building category-defining products at the intersection of content, technology, and culture. The Group's flagship products — Story TV in micro-drama and Master in micro-learning — have together placed two Eloelo apps in India's Top 10, reaching over 100 million Indians who consume short-form vertical content every day.

StoryTV: Story TV is India's leading micro-drama platform, with 10M+ users and 500+ original titles produced in partnership with studios like Balaji Telefilms and Applause Entertainment. Master is India's #1 micro-learning app, scaling to 5M+ users in 50 days with 1,000+ bite-sized courses across AI, finance, English, and life skills.

What You’ll Do

• Shape and elevate scripts into structurally tight episodic narratives.
• Design strong hooks and decisive cliffhangers.
• Build sustained dramatic escalation without emotional drop.
• Craft satisfying payoffs across the larger story arc.
• Create and Identify visually impactful, thumb-stopping moments at script stage.
• Deliver consistently in a fast-paced, high-output environment.

What You Bring

• 4–8 years in writing or scripted content development.
• Strong structural storytelling ability.
• Mastery of episodic pacing and dramatic construction.
• Instinct for emotional conflict and status reversals.
• Comfort evaluating your work using engagement data (retention, drop-offs).
• Clear ownership mindset.

We’re looking for someone who understands that micro drama isn’t about length — it’s about impact.