Creative Director

Think WhyNot Group; Mumbai; On-site; INR 3,500,000 - 6,000,000; Full time

Job summary

Think WhyNot Group in Mumbai is seeking an experienced Creative Director to lead the creative team and drive innovative, strategically sound campaigns across brands. You will transform business objectives into compelling ideas and oversee campaign development from concept to execution.

You will mentor designers and copywriters, ensure consistency across digital and traditional platforms, present concepts to clients, and build strong relationships for new business opportunities while maintaining

Qualifications

• 10+ years in advertising or integrated marketing communications.
• Senior creative leadership experience.
• Strong portfolio of integrated campaigns and brand storytelling.
• Expertise in conceptualisation, art direction, and campaign execution.
• Strong understanding of digital platforms and emerging creative trends, including AI-enabled tools.
• Excellent communication, presentation, and storytelling skills.

Responsibilities

• Lead the creative direction for multiple brands and campaigns.
• Oversee end-to-end creative development from ideation to final execution.
• Collaborate with account management, strategy, production, and digital teams.
• Present creative concepts and campaign ideas to clients and stakeholders.

Skills

Creative leadership

Brand storytelling

Integrated campaigns

Team mentoring

Client presentations

Tools

AI-enabled tools

Job description

We are looking for an experienced and dynamic Creative Director to lead our creative team and drive impactful, innovative, and strategically sound campaigns.

The ideal candidate should have a strong background in advertising, brand building, and integrated marketing campaigns, with the ability to transform business objectives into compelling creative ideas.

You will be responsible for leading the creative vision, mentoring teams, overseeing campaign development, and ensuring high-quality creative output across platforms.

Key Responsibilities

• Lead the creative direction for multiple brands and campaigns.
• Develop innovative concepts aligned with client objectives and brand strategies.
• Drive creative excellence across digital, social, print, films, and experiential campaigns.
• Present creative concepts and campaign ideas to clients and stakeholders.

2. Team Management & Development

• Lead, mentor, and inspire a team of designers, art directors, copywriters, and other creative professionals.
• Guide brainstorming sessions and encourage fresh, original thinking.
• Review creative output and provide constructive feedback.
• Manage creative workflows to ensure timely and high-quality delivery.

3. Campaign Development & Execution

• Oversee end-to-end creative development, from ideation and conceptualisation to final execution.
• Ensure consistency in brand messaging, visual identity, and communication across platforms.
• Collaborate with account management, strategy, production, and digital teams.
• Supervise creative execution for films, photoshoots, digital campaigns, and brand activations.

4. Client & Stakeholder Management

• Work closely with clients to understand their business challenges and communication objectives.
• Lead creative presentations and confidently articulate the thinking behind ideas.
• Build strong client relationships through strategic and creative solutions.
• Contribute to new business pitches and brand development opportunities.

Skills & Qualifications

• 10+ years of experience in advertising, creative agencies, or integrated marketing communications.
• Proven experience in a senior creative leadership role.
• Strong portfolio showcasing integrated campaigns, brand storytelling, and creative innovation.
• Expertise in conceptualisation, art direction, brand communication, and campaign execution.
• Strong understanding of digital platforms, emerging creative trends, and AI-enabled creative tools.
• Excellent communication, presentation, and storytelling skills.
• Ability to manage multiple brands, teams, and deadlines simultaneously.
• Strong leadership, problem-solving, and decision-making abilities.

What We're Looking For

• A creative thinker who can balance bold ideas with business objectives.
• A leader who can inspire teams and nurture creative talent.
• A strategic mindset with a strong understanding of brands and consumer behaviour.
• A hands-on professional who can take ownership from concept to execution.

• - Someone who thrives in a fast-paced, collaborative agency environment.