ART DIRECTOR

Brrandom; Kolkata District; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Brrandom seeks an Art Director to lead the visual direction of campaigns, digital content, and brand communication. You will transform briefs into strong visual concepts and guide cross-functional teams to deliver impactful creative work across platforms.

The role requires 5–7 years in a creative agency environment, deep knowledge of branding, and expert use of Adobe Creative Suite. You will mentor designers and ensure high-quality, on-brand outputs under tight deadlines.

Qualifications

• Bachelor’s degree or diploma in graphic design, visual communication or related field.
• 5–7 years in a creative/advertising environment.
• Strong branding, campaign design, and digital communication understanding.
• Excellent conceptualisation and visual storytelling abilities.
• Proficiency in Adobe Creative Suite (PS, AI), with InDesign/AE a plus.

Responsibilities

• Lead visual direction for campaigns, brands, and digital content.
• Translate briefs into compelling visual concepts and campaigns.
• Develop mood boards, visuals, layouts, and key visuals.
• Maintain brand identity and creative language across projects.
• Collaborate with writers, strategists, social teams, and video editors.
• Provide clear direction to design teams and junior staff.
• Review outputs for quality, consistency, originality, and brand guidelines.
• Conceptualise creatives for Instagram, Facebook, LinkedIn, YouTube, and more.
• Participate in brainstorming, stay updated on trends, and drive ideas.
• Manage multiple projects with deadlines and quality control.
• Present concepts to internal teams and clients when required.
• Coordinate with production to ensure final execution matches direction.
• Mentor junior designers and raise the team's creative quality.
• Ensure all work aligns with brand communication strategy.

Skills

Visual storytelling

Creative direction

Branding

Concept development

Presentation skills

Communication

Project management

Education

Bachelor's degree in Graphic Design

Diploma in Visual Communication

Tools

Adobe Photoshop

Adobe Illustrator

InDesign

After Effects

Job description

We are looking for a highly creative and experienced Art Director who can lead the visual direction of campaigns, digital content, brand communication, and creative projects. The ideal candidate should have a strong understanding of design, advertising, branding, and digital media, along with the ability to turn creative briefs into impactful visual concepts.

The Art Director will work closely with the Creative, Copy, Social Media, Client Servicing, Video, and Digital Marketing teams to develop compelling ideas and ensure consistent visual communication across multiple platforms.

Key Responsibilities

Lead the visual conceptualisation and creative direction for campaigns, brands, social media, digital content, and advertising projects.

Translate creative briefs and business objectives into strong visual concepts and campaign ideas.

Develop mood boards, visual references, key visuals, campaign layouts, and creative presentations.

Establish and maintain the visual identity and creative language of assigned brands.

Collaborate with Copywriters, Creative Strategists, Social Media Managers, Video Editors, Motion Designers, and other creative team members.

Provide clear creative direction and feedback to Graphic Designers and Junior Creative Team members.

Review designs and ensure that all creative outputs meet the required standards of quality, consistency, originality, and brand guidelines.

Conceptualise creatives for Instagram, Facebook, LinkedIn, YouTube, websites, digital campaigns, print, OOH, and other communication platforms.

Participate in brainstorming sessions and contribute innovative ideas for campaigns and brand communication.

Stay updated with design trends, advertising campaigns, pop culture, social media trends, typography, photography, illustration, and emerging visual styles.

Work on multiple projects simultaneously while maintaining deadlines and quality standards.

Present and articulate creative concepts to internal teams and, when required, clients.

Coordinate with the production team to ensure the final execution reflects the approved creative direction.

Mentor and guide junior designers and contribute to improving the overall creative quality of the team.

Ensure that all creative work is aligned with the brand’s communication strategy and campaign objectives.

Required Skills & Qualifications

Bachelor’s degree/diploma in Graphic Design, Visual Communication, Fine Arts, Advertising, or a related field.

5-7 years of relevant experience in a creative agency, advertising agency, digital agency, or similar environment.

Strong understanding of branding, advertising, campaign design, social media creatives, and digital communication.

Excellent conceptualisation and visual storytelling skills.

Strong knowledge of Adobe Creative Suite, particularly Photoshop and Illustrator. Knowledge of InDesign, After Effects, or other creative tools will be an advantage.

Good understanding of typography, colour theory, composition, layout, photography, and visual hierarchy.

Ability to develop a concept from idea → visual direction → execution.

Strong presentation and communication skills.

Ability to understand creative briefs and convert them into effective visual solutions.

Strong attention to detail and a high standard of creative quality.

Ability to work under pressure and manage multiple projects and deadlines.

Preferred Skills

Experience working on social media campaigns and digital-first brands.

Understanding of motion graphics, video, animation, and AI-powered creative tools.

Experience in developing 360° campaigns and integrated brand communication.

Strong awareness of current social media and advertising trends.

Experience in managing or mentoring a creative/design team.