Creative Design Lead

Weekday (YC W21); India; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

A leading design company is looking for a Creative Design Lead in India to shape the visual voice of the brand across campaigns and digital platforms. This mid-senior level role combines creativity, strategy, and storytelling, requiring 4+ years of relevant experience and proficiency in Figma and Adobe Creative Suite. Join to craft compelling brand experiences and mentor junior designers in a dynamic environment.

Qualifications

• 4+ years of experience in brand design, digital design, or creative strategy, preferably within a tech, SaaS, or creative agency environment.
• Proven expertise in Figma and Adobe Creative Suite (Photoshop, Illustrator, After Effects, InDesign).
• Strong understanding of brand systems, UX/UI principles, and responsive design.
• Excellent presentation, communication, and storytelling skills.
• A self-starter who is detail-oriented, imaginative, and passionate about creating impactful brand experiences.

Responsibilities

• Lead the conceptualization and execution of creative assets that elevate brand identity.
• Partner with marketing and product teams to translate campaign objectives into designs.
• Develop creative concepts, layouts, and visual narratives for various platforms.
• Create and manage design system components for cohesive digital experiences.
• Mentor junior designers and foster a culture of creativity.
• Create and manage design system components for scalable experiences.
• Mentor junior designers and manage timelines, resources, and outputs.

Skills

Creative Direction

Brand Design

Visual Identity

Campaign Design

Motion Graphics

Digital Storytelling

Figma

Adobe Creative Suite

Design Systems

UI/UX Design

Marketing Collateral

Art Direction

Education

Degree in Graphic Design, Visual Communication, Multimedia Design, or related field

Tools

Figma

Adobe Creative Suite

Asana

Trello

Notion

Job description

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This range is provided by Weekday (YC W21). Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

This role is for one of our clients
Industry: Software Development
Seniority level: Mid-Senior level
Location: India
JobType: full-time

We’re looking for a Creative Design Lead who can transform ideas into visually compelling brand experiences. This role blends creativity, strategy, and storytelling — ideal for a designer who thrives at the intersection of brand identity, marketing, and digital design. You’ll be responsible for shaping the visual voice of the brand across campaigns, digital platforms, and marketing initiatives.

Key Responsibilities

• Brand & Creative Strategy: Lead the conceptualization and execution of creative assets that elevate brand identity and communication across digital, print, and experiential touchpoints.
• Partner with marketing, product, and content teams to translate campaign objectives into visually powerful designs.
• Ensure consistency in brand tone, color, typography, and design systems across all creative materials.
• Design Execution & Storytelling: Develop creative concepts, layouts, and visual narratives for campaigns, social media, web, and email marketing.
• Design motion graphics, animations, and multimedia visuals that enhance engagement and storytelling.
• Create and manage design system components for scalable and cohesive digital experiences.
• Collaborate with copywriters to produce high-impact campaigns that connect emotionally and visually.
• Innovation & Performance: Leverage data insights to refine visual communication and optimize campaign effectiveness.
• Explore new design trends, tools, and technologies — particularly in AI-driven creativity and digital storytelling.
• Maintain a forward-thinking approach to creative execution while aligning with brand goals and audience preferences.
• Leadership & Collaboration: Present design ideas and rationale to cross-functional teams and senior stakeholders.
• Manage creative timelines, resources, and workflows to ensure on-time, high-quality output.
• Mentor junior designers and foster a culture of creativity, collaboration, and design excellence.

Qualifications

• 4+ years of experience in brand design, digital design, or creative strategy, preferably within a tech, SaaS, or creative agency environment.
• Proven expertise in Figma and Adobe Creative Suite (Photoshop, Illustrator, After Effects, InDesign).
• Strong understanding of brand systems, UX/UI principles, and responsive design.
• Experience with project management tools such as Asana, Trello, or Notion.
• Excellent presentation, communication, and storytelling skills.
• Degree in Graphic Design, Visual Communication, Multimedia Design, or related field.
• A self-starter who is detail-oriented, imaginative, and passionate about creating impactful brand experiences.

Key Skills

Creative Direction | Brand Design | Visual Identity | Campaign Design | Motion Graphics | Digital Storytelling | Figma | Adobe Creative Suite | Design Systems | UI/UX Design | Marketing Collateral | Art Direction

Role Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Transportation, Logistics, Supply Chain and Storage, Software Development