Creative Copywriter

Social Beat; Chennai District; On-site; INR 400,000 - 700,000; Full time

Job summary

Social Beat is seeking a Copywriter to craft original content and creative campaign ideas that align with client brands. You’ll collaborate with multiple teams to understand client needs and develop writing that supports brand value and strategic messaging.

Strong copywriting, ideation, and research skills are essential, with ability to adapt to varied client requirements and push creative boundaries while delivering on deadlines.

Qualifications

• Bachelor’s degree in English, Communications or related field.
• Demonstrated ability to write copy across brands and industries.
• Strong research and ideation skills for campaign ideas.

Responsibilities

• Create and edit original copy that is accurate, well-researched, and meets deadlines.
• Coordinate with internal/external teams to understand content needs.
• Conduct research to generate ideas or support writing.
• Learn the target audience for the copy.
• Assist in other creative and research tasks to produce cohesive campaigns.

Skills

Demonstrated writing skills

Strong communication

Research and ideation

Copywriting experience

Education

Bachelor’s degree in English, Communications, or related field

Job description

Are you a Copywriter who is excited to craft excellent original content and creative campaign

ideas? As a Copywriter, you will work with multiple teams to better understand client's and their

brand value, produce content and campaign ideas with the needs of the client/brand in mind,

participate in the brainstorming process, and conduct research to develop or support writing.

You will also be a part of other creative processes, such as the visual ideation, brand

positioning and platform-specific strategies.

Also with exceptional copywriting, creative ideation, research skills and the ability to adapt to

the varying needs of your clients we are looking for someone who likes pushing boundaries

and brings positive energy to the table.

Responsibilities

• 1. Creating and editing original copy that is accurate, well-researched, and meets client/company needs and deadlines.
• 2. Speaking with internal and external teams to learn about their content needs.
• 3. Conducting research to formulate ideas or support writing.
• 4. Learning about the target audience for the copy.
• 5. Assisting in other aspects of the creative or research processes to create cohesive, accurate content and campaigns for brands.

Requirements

• 1. Bachelor’s degree in English, Communications, or related field.
• 2. Demonstrated writing skills.
• 3. Experience writing copy or with a specific industry, such as Consumer Brands, Healthcare, Marketing, Technology, etc, will be beneficial.
• 4. Strong communication, research, and ideation skills.
• 5. 2-3 years of experience required

About Social Beat

Founded in 2012, Social Beat is a digital growth partner for leading brands and hyper scaling startups in India. With a 300+ strong team of digital experts across Bengaluru, Mumbai, NCR and Chennai, they are India's fastest-growing independent digital marketing solutions company and manage 3% of digital media investment in India. Social Beat is a Google Premier Partner, Facebook Business Partner and works closely with ecosystem partners like Hotstar, Amazon & Linkedin. They work as extended growth teams at startups including boAt, Upgrad Campus, Global Bees, Blackbuck, Jupiter, Khatabook, Scaler, Whitehat Jr, Pharmeasy, Pinelabs, Wakefit, Juicy Chemistry and with top brands including Bharat Matrimony, Jaquar, Tata Cliq, Indiabulls Dhani, Tata Consumer Products, Mahindra Finance, Go Colors, Hotstar, Himalaya Wellness, Quess Corp, Sundaram Mutual, Brigade Group, Give India and Isuzu on driving innovation through a combination of creativity and performance.

They have bagged numerous awards from Google, ET Brand Equity, Foxglove, Digies, Advertising Club of Madras, Advertising Club of Bangalore and adjudged amongst the Fastest Growing Agency by Agency Reporter