Creative Copywriter

Social Beat; Chennai District; On-site; INR 400,000 - 700,000; Full time

Job summary

Social Beat in Chennai, Tamil Nadu is seeking a Copywriter to craft original content and campaign ideas. You will work with multiple teams to understand client needs, produce compelling copy, and participate in brainstorming and research to support writing.

The role involves brand positioning and platform-specific strategies with a focus on creativity. The ideal candidate has 2-3 years of experience, a Bachelor’s degree in English/Communications, and strong writing, research, and communication

Qualifications

• Bachelor’s degree in English, Communications, or related field.
• Demonstrated writing skills.
• Experience writing copy for consumer brands or related industries is a plus.
• Strong communication, research, and ideation skills.
• 2-3 years of experience required.

Responsibilities

• Creating and editing original copy that is accurate, well-researched, and meets client/company needs and deadlines.
• Collaborating with internal and external teams to learn about content needs.
• Conducting research to formulate ideas or support writing.
• Learning about the target audience for the copy.
• Assisting in other aspects of the creative or research processes to create cohesive, accurate content and campaigns.

Skills

Copywriting

Creative ideation

Research skills

Strong communication

Education

Bachelor’s degree in English/Communications

Job description

Are you a Copywriter who is excited to craft excellent original content and creative campaign

ideas? As a Copywriter, you will work with multiple teams to better understand client's and their

brand value, produce content and campaign ideas with the needs of the client/brand in mind,

participate in the brainstorming process, and conduct research to develop or support writing.

You will also be a part of other creative processes, such as the visual ideation, brand

positioning and platform-specific strategies.

Also with exceptional copywriting, creative ideation, research skills and the ability to adapt to

the varying needs of your clients we are looking for someone who likes pushing boundaries

and brings positive energy to the table.

Responsibilities

• 1. Creating and editing original copy that is accurate, well-researched, and meets client/company needs and deadlines.
• 2. Speaking with internal and external teams to learn about their content needs.
• 3. Conducting research to formulate ideas or support writing.
• 4. Learning about the target audience for the copy.
• 5. Assisting in other aspects of the creative or research processes to create cohesive, accurate content and campaigns for brands.

Requirements

• 1. Bachelor’s degree in English, Communications, or related field.
• 2. Demonstrated writing skills.
• 3. Experience writing copy or with a specific industry, such as Consumer Brands, Healthcare, Marketing, Technology, etc, will be beneficial.
• 4. Strong communication, research, and ideation skills.
• 5. 2-3 years of experience required

About Social Beat

Founded in 2012, Social Beat is a digital growth partner for leading brands and hyper scaling startups in India. With a 300+ strong team of digital experts across Bengaluru, Mumbai, NCR and Chennai, they are India's fastest-growing independent digital marketing solutions company and manage 3% of digital media investment in India. Social Beat is a Google Premier Partner, Facebook Business Partner and works closely with ecosystem partners like Hotstar, Amazon & Linkedin. They work as extended growth teams at startups including boAt, Upgrad Campus, Global Bees, Blackbuck, Jupiter, Khatabook, Scaler, Whitehat Jr, Pharmeasy, Pinelabs, Wakefit, Juicy Chemistry and with top brands including Bharat Matrimony, Jaquar, Tata Cliq, Indiabulls Dhani, Tata Consumer Products, Mahindra Finance, Go Colors, Hotstar, Himalaya Wellness, Quess Corp, Sundaram Mutual, Brigade Group, Give India and Isuzu on driving innovation through a combination of creativity and performance.

They have bagged numerous awards from Google, ET Brand Equity, Foxglove, Digies, Advertising Club of Madras, Advertising Club of Bangalore and adjudged amongst the Fastest Growing Agency by Agency Reporter