Copywriter

Emergent; Bengaluru; On-site; INR 900,000 - 2,100,000; Full time

Benefits offered by this job

Daily Meals

Family Insurance

Unlimited PTO

Flexible Hours

Job summary

Emergent seeks a social media maverick in Bengaluru to craft content aligned with our AI-driven software brand. You will write and test ad copy at volume, shaping hooks and headlines for static and video formats, while steering organic and social operations to sustain a consistent posting cadence.

You’ll partner with PR to generate data-driven story angles and work with influencers, brands, and collaborators on campaigns.

Qualifications

• 7 to 10 years writing for brands, agencies, or personal projects.
• Range across long and short form, paid and organic content.
• Strong understanding of culture, communication, and domain.
• Comfortable working to a brief and to a deadline.
• Based in Bengaluru and available full-time.

Responsibilities

• Performance: write ad copy at volume, including hooks, headlines, and angle variants for static and video.
• Organic and social ops: ideate, draft, schedule, and publish across content buckets and maintain weekly cadence.
• PR: identify story angles, work with agencies to establish thought leadership and virality.
• Creator scripts: review and rewrite influencer content.
• Collaborations: co-write campaigns with partner brands.
• Campaign management: own end-to-end campaign ideation through execution.

Skills

Brand writing

Content strategy

Ad copy

Social media

Campaign management

Culture awareness

Deadline oriented

Job description

Emergent builds autonomous coding agents that replace traditional software development by generating, testing, and deploying production applications directly from plain-language intent. Our systems run in production at global scale and are used to build millions of real applications.

Since our public launch, we've crossed $100M in ARR and grown to over 10M users across 190+ countries, who have built 12M+ applications on Emergent. We're backed by Creaegis, Claypond, Sentinel Global, Khosla Ventures, SoftBank, Google, Lightspeed, Prosus, Together, and Y Combinator.

We're solving the hard part of AI-driven software creation: correctness, reliability, security, and scale in real production systems. The team is built by repeat founders, Olympiad medalists, IIT & IIM alumni, and leaders from Google, Amazon, and Dropbox.

We're hiring builders who want ownership, speed, and impact at global scale.

The Role:
We are looking for a social media maverick who knows how to write and create content that taps into culture and craft to build a global fun brand in consumer AI tech. This role reports to the Brand team and is based in Bangalore.

What You'll Do:

• Performance: write ad copy at volume, including hooks, headlines, and angle variants for static and video
• Organic and social ops: ideate, draft, schedule, and publish across our content buckets, and hold the weekly posting cadence
• PR: bring story angles, not press releases. While working with PR agencies, find the data cut or point of view a journalist would actually run with to establish thought leadership and virality
• Creator scripts: review and rewrite what influencers send back
• Collaborations: co-write campaigns with partner brands
• Campaign management: own overall campaign management from ideation to execution

What We're Looking For:

• 7 to 10 years writing for brands, agencies, or your own projects
• Range across long and short form, paid and organic
• Strong understanding of culture, communication, and domain
• Comfortable working to a brief and to a deadline
• Enough technical curiosity to build something on Emergent yourself
• Fluent in Indian and internet culture
• Based in Bangalore and available full-time

Good to Have:

• An active content creator with a minimum of 10k followers

Benefits and Perks:

• Daily Meals: Lunch and Dinner provided
• Family Insurance: 3 Lakhs worth of coverage for you and your family
• Unlimited Paid Time Off: Take the time you need to recharge and come back refreshed
• Flexible Working Hours: Work arrangements that fit your life and commitments

Let's build the future of software together.