Copy Intern

Fam; Bengaluru; On-site; INR 201,000 - 335,000; Part time

Benefits offered by this job

Relocation assistance

Free office meals

Generous leave policy

Salary advance and loan policies

Quarterly rewards and recognition

Access to the latest gadgets

Comprehensive health insurance

Tax benefits

Job summary

FamApp focuses on financial inclusion for the next generation with UPI and FamCard payments for 11+ years old. We are seeking a copy intern who can craft content that sounds like a conversation with a friend, not a sales pitch, across social media and campaigns.

You’ll adapt tone to brands, collaborate with design and marketing, and stay ahead of trends, with opportunities to show their creativity. Strong bilingual skills are essential.

Qualifications

• Proficiency in English and Hindi, able to write naturally in both.
• Creative understanding of social media, brands, and advertising.
• Culturally tuned-in, aware of memes, trends and internet humor.
• Curiosity, self-direction, and proactiveness in pursuing ideas.
• Good grammar, structure and storytelling skills.
• Ability to take feedback and iterate quickly.

Responsibilities

• Write copy for social media posts, captions, ad creatives, and brand campaigns across platforms
• Adapt tone and voice to fit different brands and audiences
• Collaborate with designers and the marketing team to turn ideas into content
• Research trends, competitors, and cultural moments to keep content relevant

Skills

English & Hindi proficiency

Social media writing

Cultural awareness

Curiosity & proactiveness

Grammar & storytelling

Job description

Fam is India’s first payments app for everyone above 11. FamApp helps make online and offline payments through UPI and FamCard. We are on a mission to raise a new, financially aware generation, and drive 250 million+ young users in India to kickstart their financial journey super early in their life.

We’re reimagining how the next generation experiences fintech—going beyond payments to build a lifestyle brand that blends money, identity, and everyday experiences into one seamless, intuitive journey.

Founded in 2019 by IIT Roorkee alumni, Fam is backed by some of the most respected investors around the world like Elevation Capital, Y-Combinator, Peak XV (Sequoia Capital) India, Venture Highway, Global Founder’s Capital and the likes of Kunal Shah, Amrish Rao as angel investors.

About this Role

You don't come across a company every day that puts content and communication on top of its priorities. We believe communication is the most powerful tool and can be a total game changer.

With a product aimed at next generation, it's essential for us to reach our users in the form they actually want to consume, not the form we think sounds "professional."

We're looking for a copy intern with a sharp eye for words, a good sense of what makes Gen Z stop and read, and the itch to craft content that feels less like marketing and more like a conversation with a friend.

On the Job

• Write copy for social media posts, captions, ad creatives, and brand campaigns across platforms
• Adapt tone and voice to fit different brands and audiences
• Collaborate with designers and the marketing team to turn ideas into content
• Research trends, competitors, and cultural moments to keep content relevant

What we're looking for

• Proficiency in both English and Hindi, able to write naturally and persuasively in each, not just translate between them
• A creative understanding of social media, brands, and advertising. You get what makes content scroll-stopping and what makes a brand feel distinct
• Culturally tuned-in, aware of memes, trends, regional festivals, and internet humor, and able to weave them into content that feels current
• Curiosity, self-direction, and proactiveness. You pitch your own ideas and chase them down, not just wait for briefs
• Having a good grasp of grammar, structure, and storytelling
• Ability to take feedback and iterate quickly

Bonus Points

• Experience shooting and recording content (college projects, personal reels, YouTube, etc.)
• Comfortable on camera and open to acting in content when needed
• A portfolio, samples, or links to anything you've written or created

Why should you join us?

Every once a while, a product comes to life that makes people think, why this was not done earlier? The users love it, the investors dream about the great returns and the team feels the joy and pride every day. We have strong indicators for users and investors and we are building the team, that will have stories to tell all their life.

We believe that a great product is built by a high-quality team that find purpose and joy in their work and we put heavy emphasis on having fun at work.

Perks That Go Beyond the Paycheck

• Relocation assistance to make your move seamless.
• Free office meals (lunch & dinner).
• Generous leave policy, including birthday leave, period leave, paternity and maternity support, and more.
• Salary advance and loan policies for any financial help.
• Quarterly rewards and recognition programs, and a referral program with great incentives.
• Access the latest gadgets and tools.
• Comprehensive health insurance for you and your family, mental health support.
• Tax benefits with options like food coupons, phone allowances, car/device leasing.
• Retirement perks like PF contribution, leave encashment and gratuity.

Here’s all the tea on FamApp

FamApp focuses on financial inclusion of the next generation by providing UPI & card payments to everyone above 11 years old. Our flagship Spending Account, FamX, seamlessly integrates UPI and card payments, enabling users to manage, save, and learn about their finances effortlessly.

Revolutionizing Payments and FinTech

FamApp has enabled 10 million+ users to make UPI and card payments across India, removing the inconvenience of carrying cash everywhere. Users get to customise their FamX card with doodles, which lets them add a personal touch to their payments.

Trusted by leading investors

We’re proud to be supported by renowned investors like Elevation Capital, Y-Combinator, Peak XV (formerly Sequoia Capital India), Venture Highway, Global Founder’s Capital, and esteemed angels Kunal Shah and Amrish Rao.

Join Our Dynamic Team

At Fam, our people-first approach is reflected in our generous leave policies, flexible work schedules, comprehensive health benefits, and free mental health sessions. We don’t mean to brag, but we promise you’ll be surrounded by some of the most fun, talented and passionate people in the startup space.

Want to see what makes life at Fam so awesome? Check out our shenanigans at @lifeatfam

PS - We’re looking for someone with an AI-native mindset, who actively leverages AI in their day-to-day work, as we encourage and embed it across every level at Fam.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.