Content Writer - Intern

Namma Yatri; Ernakulam; On-site; INR 134,000 - 223,000; Part time

Job summary

Moving Tech, behind Kerala Savaari, seeks a Content Writer Intern to craft Malayalam and English copy for Namma Yatri Kerala. You will help riders and drivers understand the app, its services, and campaigns, with hands-on content creation and on-camera participation.

Ideal candidates bring sharp writing, Kerala cultural sense, and familiarity with Malayalam digital trends; the role supports in-house creative work and cross-team collaboration.

Qualifications

• Bachelor's or Master's degree in Visual Media, Visual Communication, Journalism, Mass Communication, Media Studies, or related field.

Responsibilities

• Write copy in Malayalam and English for social creatives, app banners, pop-ups, digital ads and campaigns – explaining features, benefits, safety information and service updates.

Skills

Malayalam copywriting

English copywriting

On-camera presence

Content creation & storytelling

Social media copywriting

Multimedia scripting

Education

Bachelor's or Master's in Visual Media/Journalism/Mass Communication

Tools

AI writing tools

Job description

Job Description – Content Writer (Intern)

Department: Brand, Marketing & Communications

Location: Kochi, Kerala

Type: Paid Internship

About Moving Tech

Moving Tech, the company behind Kerala Savaari, is reimagining urban mobility through open, driver-first technology. Built on the open Beckn Protocol and integrated with India's ONDC network, our platforms empower drivers while giving riders a transparent, reliable, people-first experience.

With 15 crore+ rides, 8 lakh+ drivers, 2 crore+ users, and operations across 25+ cities, Moving Tech creates meaningful impact through platforms such as Namma Yatri, Yatri Sathi, Kerala Savaari, Chennai One, Bharat Taxi, and more.

About the Role

We're looking for a versatile Content Writer Intern to be the voice - and face - of Namma Yatri's Kerala operations, helping riders and drivers understand the app, its services, benefits, updates and campaigns.

This is a hands-on, in-house creative role for someone who brings sharp writing, on-camera confidence, and a genuine feel for Kerala's culture, Malayalam communication, and current digital trends.

Key Responsibilities

• Write compelling copy in Malayalam and English for social creatives, app banners, pop-ups, digital ads and campaigns – explaining features, benefits, safety information and service updates.
• Develop campaign ideas, headlines, taglines, captions and creative concepts.
• Write scripts for reels, promos, explainers, interviews and community stories; present and appear on camera for app explainers, campaign content, interviews and event coverage.
• Conduct vox pops and conversations with riders, drivers and community members; support video shoots through content planning, scripting and presentation.
• Write content for event branding, print materials, posters, standees and other offline communication.
• Adapt content into platform-specific formats while maintaining a consistent brand voice; write and proofread Malayalam and English copy for clarity, grammar and accuracy.
• Translate Kerala's trends, cultural moments, local humour and regional insights into relevant content ideas, using AI-powered tools to sharpen creative output.
• Collaborate with designers, product, operations and marketing teams while managing multiple content requirements and deadlines

Skills We're Looking For

Clear communication in Malayalam and English, with a strong understanding of audience needs and the ability to adapt messaging across platforms. A strong sense of storytelling, attention to detail, and confidence engaging with people are essential, along with real fluency in Kerala's culture, Malayalam pop culture, local humour and current digital trends. Familiarity with AI-assisted tools and modern creative workflows is preferred.

Qualifications & Eligibility

• Bachelor's or Master's degree in Visual Media, Visual Communication, Journalism, Mass Communication, Media Studies, or related field.
• Prior internship or relevant hands-on project experience preferred.
• Proficiency in Malayalam and English, with strong knowledge of Kerala's culture and current trends.
• Ability to convert communication requirements into clear, engaging ideas, and manage multiple projects independently.
• Strong creative thinking, attention to detail, communication and collaboration skills.
• Relevant work samples or a portfolio are mandatory.