Content Writer

Technogen India Pvt Ltd.; Hyderabad; Presencial; INR 1.200.000 - 1.800.000; Jornada completa

Descripción de la vacante

Keka Technologies Private Limited in Hyderabad is seeking a Senior Content Writer & Strategist to craft compelling IT services and B2B technology content that fuels brand growth and demand. You will translate complex technical concepts into clear, engaging stories for global audiences, collaborating with product, marketing, and UX teams.

You will own content strategies, manage calendars, produce case studies, blogs, social posts, emails, decks, and collateral for domestic and US markets, while

Formación

• Bachelor's degree in Marketing, Communications, Journalism, English, or related field.
• 5–9 years of experience in content writing, content strategy, corporate communications, or digital marketing.
• Strong expertise in B2B technology content, social media marketing, and SEO.
• Excellent writing, editing, proofreading, and storytelling skills.
• Ability to translate technical concepts into clear, engaging content.
• Strong stakeholder management and collaboration with senior leadership and international teams.

Responsabilidades

• Create case studies, technical blogs, success stories, and use cases with technical teams.
• Manage content calendars for social platforms, mainly LinkedIn.
• Develop social media content, email campaigns, brochures, pitch decks, and other collateral for domestic and US audiences.
• Write SEO-optimized content to improve organic visibility while maintaining an authentic tone.
• Collaborate with designers, marketing, leadership, and global stakeholders to execute campaigns.
• Proofread and edit content for accuracy, consistency, readability, and brand alignment.
• Use AI-powered tools to support research and ideation while maintaining originality.
• Analyze content performance and optimize based on metrics.

Conocimientos

Content writing

Content strategy

Social media marketing

SEO

Editing

Storytelling

Stakeholder management

Leadership collaboration

Educación

Bachelor's degree in Marketing, Communications, Journalism, English or related field

Herramientas

AI tools

Content analytics

Marketing automation

Descripción del empleo

Job Description – Technical Content Writer

Experience: 5–9 Years

About the Role

Technogen India is seeking a creative and strategic Senior Content Writer & Strategist to develop compelling content that strengthens brand presence, drives engagement, and supports business growth. The ideal candidate will have experience in IT services, B2B technology marketing, corporate communications, or creative agencies and a proven ability to simplify complex technical concepts for diverse audiences.

Key Responsibilities

• Create high-quality case studies, technical blogs, success stories, and use cases by collaborating with technical teams and Centers of Excellence (CoEs).
• Manage and maintain content calendars for social media platforms, primarily LinkedIn.
• Develop engaging social media content, ad copies, email campaigns, brochures, pitch decks, banners, and other marketing collateral for domestic and US audiences.
• Write SEO-optimized content to improve organic visibility while maintaining an authentic and engaging tone.
• Collaborate with designers, marketing teams, leadership, and global stakeholders to execute impactful campaigns.
• Proofread and edit content to ensure accuracy, consistency, readability, and alignment with brand guidelines.
• Use AI-powered tools to support research and content ideation while maintaining originality and quality.
• Analyze content performance and engagement metrics and recommend optimization strategies.

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
• 5–9 years of experience in content writing, content strategy, corporate communications, or digital marketing.
• Strong expertise in B2B technology content, social media marketing, and SEO.
• Excellent writing, editing, proofreading, and storytelling skills.
• Ability to translate technical concepts into clear, engaging content.
• Strong stakeholder management and collaboration skills.
• Experience working with senior leadership and international teams.

Preferred

• Experience in IT services, cloud, AI, data, cybersecurity, or digital transformation domains.
• Familiarity with content analytics, marketing automation, and AI tools.