Content Strategist (Organic AIGO)

Multiplier AI; Dadri; On-site; INR 700,000 - 1,000,000; Full time

Job summary

Multiplier AI is seeking a Content Strategist specializing in Organic AIGO (AI Generated Content Optimization) to craft content that AI engines can crawl, synthesize, and cite. You will shape content architecture across editorial and technical teams to optimize AI ingestion and citations, balancing human readability with machine readability.

The role focuses on developing end-to-end organic content strategies, conducting AI-focused research, and improving semantic structures to boost visibility

Qualifications

• Proven experience as Content Strategist, SEO Specialist, or Digital Marketer with focus on organic growth.
• Deep understanding of Organic AIGO concepts, Answer Engine Optimization (AEO), and LLM citation mechanics.
• Proficiency with technical schema markup, entity-based SEO, and knowledge graph structures.
• Experience using AI analytics toolsets or prompt engineering methods to test content visibility.
• Editorial skills balancing human readability with machine readability.
• Strong analytical mindset translating AI citation data into actionable updates.

Responsibilities

• Develop and execute end-to-end organic content strategies optimized for LLMs and AI answer engines.
• Analyze how AI models perceive, extract, and cite information from web properties.
• Optimize brand footprint, semantic structures, and data schemas for AI ingestion and citations.
• Conduct keyword, intent, and conversational research tailored to AI chat behaviors.
• Collaborate with editorial and technical teams to structure content for frictionless AI ingestion.
• Monitor performance metrics across traditional SEO and AI-driven platforms.

Skills

Content strategy

SEO

AIGO / AEO

Schema markup

Knowledge graph

AI analytics

Editorial skills

Data analytics

Tools

Schema markup tools

Job description

About Us

Multiplier AI is a leading AI-driven Healthcare and Life Sciences technology company delivering innovative solutions across Pharma, Healthcare, and Enterprise AI. We empower global organizations with AI-powered platforms, data intelligence, automation, and digital transformation solutions. As we continue to expand, we are looking for energetic professionals who can contribute to our business growth while ensuring operational excellence.

Job Description

Job Title: Content Strategist (Organic AIGO)

Location: Noida (On-Site)

Experience: 2-3 Years

Company: Multiplier AI

Multiplier AI is looking for a forward-thinking Content Strategist specializing in Organic AIGO (AIGenerated Content Optimization / AI Engine Optimization). In this role, you will advance beyond traditional search engine marketing to architect content that AI engines—such as ChatGPT, Claude, Perplexity, and Gemini—seamlessly crawl, synthesize, and source as trusted evidence.

Core Responsibilities

• Develop and execute end-to-end organic content strategies optimized for Large Language Models (LLMs) and AI answer engines.
• Analyze how AI models perceive, extract, and cite information from our web properties.
• Optimize brand footprint, semantic structures, and data schemas to maximize organic inclusion in AI summaries and citations.
• Conduct keyword, intent, and conversational query research tailored to AI chat behaviors rather than traditional keyword strings.
• Collaborate with editorial and technical teams to structure content (tables, bullet points, structured data) for frictionless AI ingestion.
• Monitor performance metrics across traditional organic search platforms and evolving AI conversational platforms.

Key Requirements & Skills

• Proven experience as a Content Strategist, SEO Specialist, or Digital Marketer with a heavy focus on organic growth channels.
• Deep understanding of Organic AIGO concepts, Answer Engine Optimization (AEO), and LLM citation mechanics.
• Proficiency with technical schema markup, entity-based SEO, and knowledge graph structures.
• Experience using AI analytics toolsets, conversational tracking, or prompt engineering methods to test content visibility.
• Exceptional editorial skills with the ability to balance writing for human audiences while structuring for machine readability.
• Strong analytical mindset to translate ambiguous AI citation data into clear, actionable content updates.

What You’ll Learn & Gain

• First-Mover Edge: Pioneer the AI Search Era: Gain practical expertise in optimizing visibility across generative answer engines.
• Advanced Technical Expertise: Master LLM mechanics, vector databases, entity-based knowledge graphs, and semantic indexing systems.
• High-Impact Portfolio: Directly shape how prominent brands are perceived and referenced in automated, conversational research journeys.
• Cross-Functional Synergy: Work in a highly collaborative ecosystem where traditional content writing merges with data science and discovery strategy.

Who Should Apply?

• The AI Enthusiast: You see standard keyword optimization as yesterday's playbook and actively test how LLMs retrieve information.
• The Structural Thinker: You love structuring messy content into clean tables, rich bullet summaries, and bulletproof semantic frameworks.
• The Elite Writer: You easily translate deeply technical concepts into engaging, accurate, and authority-building narratives.
• The Growth Mindset Professional: You possess a natural curiosity to experiment with emerging workflows, algorithm shifts, and multi-modal searches.

Preferred Background

• Experience: Proven tenure in content marketing, SEO strategy, technical writing, or digital brand management.
• Technical Foundation: Demonstrated understanding of Schema markup, structured data formats, and entity relationships.
• Portfolio: An existing portfolio showcasing a blend of conversion-focused long-form copywriting and highly technical assets.
• Analytical Skills: Familiarity with tracking mentions, sentiment metrics, or source citations inside generative search layouts.

Final Note

Search experiences are transforming rapidly from simple lists into conversational, synthesis-based discovery. By joining us as an Organic AIGO Content Strategist, you will step onto the frontlines of this shift, ensuring our information remains authoritative, highly visible, and explicitly cited in the AI era. We welcome your application!