Content Manager

Viragotales; Kamrup Metropolitan; On-site; INR 400,000 - 600,000; Full time

Job summary

A leading creative digital marketing agency is looking for an experienced Content Manager to lead content strategy and management efforts. You will oversee the content lifecycle, ensuring alignment with business goals while driving engagement through high-quality, original content. Candidates should have 3+ years of relevant experience and a strong portfolio. This role offers an opportunity to shape a brand's voice and engage audiences effectively.

Qualifications

• 3+ years of experience in content management or creation.
• Strong portfolio of published work.
• Experience with CMS and analytics platforms.

Responsibilities

• Develop and implement comprehensive content strategy.
• Manage content calendar for timely creation and distribution.
• Optimize content for SEO across different platforms.

Skills

Content strategy development

Writing and editing

SEO optimization

Project management

Collaboration

Education

Bachelor's degree in Marketing, Communications, Journalism

Tools

Content management systems

Google Analytics

Job description

Key Responsibilities:

• Develop and implement a comprehensive content strategy that aligns with business goals and target audience needs.
• Manage the content calendar, ensuring timely creation, publication, and distribution of content across various platforms (website, blog, social media, email, etc.).
• Lead content brainstorming sessions and collaborate with internal teams (marketing, design, product, etc.) to generate ideas and create content that drives engagement and conversions.
• Write, edit, and proofread high-quality content that reflects our brand's voice and tone.
• Oversee the work of content creators, freelance writers, and other contributors, providing feedback and ensuring content meets our standards.
• Optimize content for SEO and ensure it is well-suited for different digital platforms and devices.
• Track content performance using analytics tools, report on key metrics, and adjust strategies to improve engagement, reach, and conversion rates.
• Stay up-to-date with industry trends and incorporate best practices into the content strategy.
• Manage content budgets and ensure projects are delivered on time and within budget.

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Proven experience (3+ years) in content management, content creation, or a similar role.
• Excellent writing, editing, and proofreading skills with a strong portfolio of published work.
• Experience with content management systems (CMS), SEO tools, and analytics platforms (e.g., Google Analytics).
• Strong project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
• Creative thinker with the ability to generate original ideas and transform them into engaging content.
• Knowledge of social media platforms, trends, and best practices.
• Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Attention to detail and a commitment to delivering high-quality work.

Preferred Qualifications:

• Experience in digital marketing or related media sector.
• Familiarity with graphic design tools (e.g., Adobe Creative Suite, Canva) and video editing software.
• Understanding of content marketing, lead generation, and sales funnels.

Requirements

We are seeking an experienced Content Manager to lead our content strategy, creation, and management efforts. The ideal candidate will have a strong background in content development, a keen eye for detail, and the ability to manage multiple content projects simultaneously. As a Content Manager, you will be responsible for overseeing the entire content lifecycle, from planning and creation to distribution and analysis, ensuring that our content aligns with our brand's goals and resonates with our target audience.

About the Company

Virago Tales is a leading creative digital marketing agency, dedicated to delivering innovative and effective branding and digital solutions. We are passionate about pushing the boundaries of creativity in the digital world, and we're looking for a talented Content Manager to join our team. If you're someone who can shape a brand's voice and engage an audience through compelling content, we'd love to hear from you.

Please complete the form to apply for a position with us.