Content Designer

HSBC Holdings; Bengaluru; On-site; INR 1,200,000 - 2,200,000; Full time

Job summary

HSBC is seeking an experienced Content Designer to join its team. You will analyze content, design user journeys, and create briefs and copy that align with HSBC's design systems and SEO goals.

You will collaborate with the content strategy community, manage multiple projects, and push for high-quality experiences that support business outcomes across digital channels.

Qualifications

• Professional writing and UX/content design experience.
• A graduation minimum with 4-8 years in the field.
• Understanding SEO/GEO tactics is required.
• Data research ability; Google Looker is a bonus.
• Knowledge of enterprise content management systems and structured content or headless CMS.
• Ability to manage multiple projects and work autonomously.

Responsibilities

• Analyze content and make recommendations at granular and holistic levels.
• Design experiences aligned with customer journeys, patterns and content models.
• Create content briefs and write copies.
• Decide on content design and copy choices.
• Inspire the wider content community to deliver high-quality experiences.
• Collaborate to ensure policies and processes are followed and optimized.

Skills

Professional writing

UX content design

Education

Graduation

Tools

Looker

Headless CMS

Enterprise CMS

Job description

Some careers shine brighter than others.If you’re looking for a career that will help you stand out, join HSBC and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.HSBC is one of the largest banking and financial services organisations in the world, with operations in 64 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people to fulfil their hopes and realise their ambitions.

We are currently seeking an experienced professional to join our team in the role of Content Designer.

In this role, you will:

• Analyze content and make recommendations at both granular and holistic levels.
• Design experiences that align with the established approaches to customer journeys, design patterns and content models.
• Create content briefs, source and write copies for them.
• Make decisions on content design and copies.
• Inspire others in the wider content community and beyond to deliver high-quality experiences that support business goals.
• Collaborate with the wider Content strategy and design community to ensure policies and operational processes are being followed and optimized.

To be successful, you will:

• Should have professional writing and User Experience (UX) / content design experience. A minimum of graduation along with 4-8 years of experience in the relevant field.
• Have good understanding of up-to-date Serch Engine Optimization(SEO)/Generative Engine Optimisation(GEO) tactics.
• Should be able to do your own data research and analysis (Google Looker experience is a bonus).
• Have a good working knowledge of enterprise content management systems and structured content or headless Content Management System (CMS) principles (that is to say, you can support projects from a technical content point of view, not just a creative one).
• Be able to manage multiple projects at the same time and a self-starter and adept at working through ambiguity.

You’ll achieve more when you join HSBC.www.hsbc.com/careersHSBC

HSBC is an equal opportunity employer committed to building a culture where all employees are valued, respected, and opinions count.

We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment.

We encourage applications from all suitably qualified persons irrespective of, but not limited to, their gender or genetic information, sexual orientation, ethnicity, religion, social status, medical care leave requirements, political affiliation, people with disabilities, color, national origin, veteran status, etc. We consider all applications based on merit and suitability to the role.

Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.