Consumer Tech Analyst

Hindustan Unilever (HUL); Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Unilever Mumbai Headquarters is seeking a Consumer Tech Analyst to own the performance of digital consumer platforms across Foods and Home Care, ensuring strong consumer experience and commercial impact.

You will monitor traffic, conversions, DTC revenue; manage expert platforms such as NutriTalk and Healthometer, including operations across 180+ clinics; coordinate campaigns and SEO, and drive first-party data capture and automation.

Qualifications

• 1-3 years of experience in digital platforms, technology projects, e-commerce or consumer technology.
• Strong understanding of websites, DTC, digital consumer journeys and analytics.
• Experience managing agencies, technology partners and multiple stakeholders.
• Working knowledge of SEO, analytics, first-party data and platform operations.
• Strong project management, problem solving and stakeholder management skills.
• Self-starter with strong execution orientation and ability to work across functions.

Responsibilities

• Drive performance of DTC, brand websites and consumer platforms across Foods and Home Care.
• Monitor traffic, conversion, consumer engagement and DTC revenue performance.
• Manage expert platforms such as NutriTalk and Healthometer, including operations across 180+ clinics.
• Coordinate digital campaign builds and consumer engagement journeys across brands. Drive SEO GEO optimisation across priority platforms.
• Drive first-party data capture, reporting and automation initiatives.
• Coordinate content refreshes, platform enhancements and agency delivery.
• Monitor site uptime, vulnerabilities and web supply-chain risks and drive timely closure.
• Establish common governance, KPIs and reusable solutions across brands.
• Partner with Brand, Data, Technology, Cyber and agency teams to resolve issues and deliver priorities.

Skills

Digital platforms

SEO

Analytics

Agency management

Project management

Stakeholder management

Cross-functional collaboration

Job description

Job Title: Consumer Tech Analyst

Location: Mumbai HO

ABOUT UNILEVER

Unilever is one of the world s leading suppliers of Food, Home, and Personal Care products with sales in over 190 countries and reaching 3. 4 billion consumers a day. Unilever has more than 400 brands found in homes around the world, including Persil, Dove, Knorr, Domestos, Hellmann s, Wall s, Ben Jerry s, Marmite, Magnum, and Lynx. Faced with the challenge of climate change and the need for human development, we want to move towards a world where everyone can live well and within the natural limits of the planet. That s why our purpose as Unilever is to make sustainable living commonplace.

At Unilever, we re determined to achieve a culture where everyone can thrive, a culture where all individuals are treated fairly and respectfully, and where their uniqueness is celebrated. We re taking a holistic approach that focuses on how we can use the scale and reach of our business to have the greatest impact in our own workplace and beyond. We ve set clear goals to eliminate any bias and discrimination in our policies and practices, accelerate diverse representation in our leadership, and remove barriers for people with disabilities. At the same time, we re setting out to spend more with diverse businesses and increasing representation of diverse groups in our advertising. Find out more about our commitment to equity, diversity.

Background

Foods and Home Care manage a growing digital consumer ecosystem spanning DTC, brand websites, consumer platforms, expert counselling solutions, campaigns and first-party data.

MAIN JOB PURPOSE

Own and drive the performance of digital consumer platforms across Foods and Home Care, ensuring strong consumer experience, commercial impact, platform health and execution across brands.

JOB SUMMARY

• Drive performance of DTC, brand websites and consumer platforms across Foods and Home Care.
• Monitor traffic, conversion, consumer engagement and DTC revenue performance.
• Manage expert platforms such as NutriTalk and Healthometer, including operations across 180+ clinics.
• Coordinate digital campaign builds and consumer engagement journeys across brands. Drive SEO GEO optimisation across priority platforms.
• Drive first-party data capture, reporting and automation initiatives.
• Coordinate content refreshes, platform enhancements and agency delivery.
• Monitor site uptime, vulnerabilities and web supply-chain risks and drive timely closure.
• Establish common governance, KPIs and reusable solutions across brands.
• Partner with Brand, Data, Technology, Cyber and agency teams to resolve issues and deliver priorities.

Key Skills and Relevant Experience

• 1-3 years of experience in digital platforms, technology projects, e-commerce or consumer technology.
• Strong understanding of websites, DTC, digital consumer journeys and analytics.
• Experience managing agencies, technology partners and multiple stakeholders.
• Working knowledge of SEO, analytics, first-party data and platform operations.
• Strong project management, problem solving and stakeholder management skills.
• Self-starter with strong execution orientation and ability to work across functions.