Consumer Interactive Market Development Sr. Advisor, INTL

TransUnion; Mumbai City; Hybrid; INR 1,500,000 - 2,100,000; Full time

Job summary

TransUnion in Mumbai is seeking a Consumer Interactive Market Development Sr. Advisor, INTL to drive international go-to-market strategies and revenue growth. You will partner with regional teams, product, sales, and marketing to scale adoption of Consumer Interactive solutions across markets.

The role blends market development with select product marketing activities, including creation of seller assets, market intelligence, and commercialization frameworks. Hybrid work with two days in office.

Qualifications

• Bachelor's degree in business, finance, economics or related field.
• Minimum 6 years of global program/market development experience in financial services or fintech.
• Experience leading GTM initiatives across international markets.
• Strong analytical and communication skills with ability to influence senior stakeholders.

Responsibilities

• Support market sizing, whitespace, and opportunity assessments for priority markets.
• Develop commercial playbooks, market-entry frameworks, and reusable assets.
• Localization of growth initiatives and adoption approaches.
• Maintain market intelligence and competitive insights for decision-making.
• Create client-facing sales narratives and value propositions across regions.

Skills

Market Development

Strategic Planning

Stakeholder Management

Go-To-Market

Leadership

Education

Bachelor's degree in Business/Finance

Tools

PowerPoint

Excel

CRM Tools

Job description

TransUnion’s Job Applicant Privacy Notice

Team Overview

As Consumer Interactive Market Development Sr. Advisor, INTL, you will support the execution and scaling of the Consumer Interactive solution growth initiatives across international markets. Operating within the International Market Development Center of Excellence, you will partner closely with Regional Market Development teams, Consumer Interactive leadership, Product, Product Marketing, Solutions, Sales, and Marketing teams to accelerate commercialization, strengthen go-to-market execution, and improve adoption of Consumer Interactive solutions across markets. This role combines core Market Development responsibilities with selected Product Marketing activities, supporting the development of seller-facing assets, market intelligence, positioning materials, and commercialization frameworks that help regional teams accelerate revenue growth and improve client engagement.This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

Role Overview And Core Responsibilities

KEY RESPONSIBILITIES

• Support market sizing, whitespace identification, and opportunity assessments for Consumer Interactive priority markets.
• Develop commercial playbooks, market-entry frameworks, and reusable assets to support regional growth initiatives.
• Support localization of Consumer Interactive growth initiatives and adoption approaches.
• Maintain market intelligence and competitive insights to support commercial decision-making.
• Maintain reusable content repositories and best-practice libraries for regional teams.
• Develop and maintain Consumer Interactive GTM playbooks, activation guides, and seller support materials.
• Create thematic selling assets aligned to Financial Wellness, Identity Protection, and Access to Credit use cases, or any other evolving themes that rise in markets.
• Support commercialization of Offers, Identity Protection, engagement solutions, and emerging Consumer Interactive capabilities.
• Develop reusable sales narratives, value propositions, and client engagement materials for regional teams.
• Support cross-market sharing and adoption of successful GTM practices and commercial approaches.
• Develop and maintain client-facing pitch decks and presentation materials.
• Support buyer persona identification and refinement across priority markets and segments.
• Create sales enablement assets that support client conversations and commercialization efforts.
• Support capturing and consolidating market feedback, client insights, and commercialization learnings from regions across international markets.
• Support new solution GTM launch readiness activities, working closely with regional teams for localization efforts, and commercialization planning for Consumer Interactive solutions.
• Support development of commercialization frameworks and adoption assets to improve solution uptake across markets.
• Partner with Product, Product Marketing, Solutions, and regional stakeholders to ensure commercial readiness of priority initiatives.
• Contribute to development of market-fit use cases, client value stories, and commercialization support materials.
• Contribute to launch materials, solution overviews, use case narratives, and commercialization content.
• Support positioning, messaging localization, and value proposition development for international markets.
• Partner with relevant functional teams for the development of thought leadership content, industry insights, and market-facing narratives that strengthen TransUnion’s Consumer Interactive positioning.
• Support development of regional client engagements like advisory boards, roundtables, and industry engagement programs when and for applicable markets.
• Identify and share successful client use cases, commercialization approaches, and market learnings across regions.

Required Knowledge And Experiences

STRATEGIC & LEADERSHIP COMPETENCIES

Acting Strategically

• Define a 1-2 year functional vision that operationalizes enterprise growth strategy across regions
• Anticipate future market shifts and enable teams to pivot Go-To-Market approaches accordingly
• Detect evolving customer needs and proactively adapt Market Development efforts

Leading Change

• Create compelling cases for change aligned to business impact; mobilize teams across geographies
• Evaluate change readiness and help navigate trade-offs and constraints for maximum effectivenessConsistently identify innovation opportunities in commercial models and market-facing offerings

Collaboration & Influence

• Establish trust-based relationships with key stakeholders across functions and regions
• Operate with high influence in a matrixed environment, ensuring collaborative momentum toward shared outcomes
• Facilitate effective cross-functional collaboration to drive progress and build accountability

WHAT WE WOULD LOVE TO SEE (requirements)

• Bachelor’s degree in business, Finance, Economics, or related field required; MBA or advanced degree preferred
• A minimum of 6 years of global program management skills, complex project management experience, leading market expansion initiatives at large organizations, large-scale enterprise Go-To-Market frameworks with an analytical mindset and expertise
• Experience in Financial Services and fintech industry as well as direct to consumer solutions is required, with a focus on go-to-market experience across international markets, with SME knowledge in areas such as Data Science/Analytics, credit risk decisioning and processes, product strategy/design, customer journeys/experience, or management/strategy consulting with an understanding of how data/insight can inform and add value
• Strong analytical and insight-driven problem-solving skills with the ability to pursue consultative and compelling client engagements to drive business growth. Independence and initiative, with excellent story-telling and written communication skills
• Ability to effectively develop relationships, engage, advice, and persuasively communicate with Financial Services, FinTech and Insurance P&L, risk and marketing executives in face-to-face scenarios demonstrating real-time insights, flexibility and sound judgment
• Comfortable in navigating matrixed environment, collaborating across teams, regions, functions and presenting to Senior Leadership.
• Proven experience in global roles focused on market expansion initiatives, leading market research and strategic programs within the Financial Services and FinTech sector
• Build Go-To-Market strategy and planning in partnership with regional market development teams, build assets and thought leadership pieces that can be leveraged across all markets.
• Support market development teams lead Go-To-Market plans that will drive revenue

TransUnion Overview:

At TransUnion, we encourage and are committed to creating a real, positive impact and shared sense of purpose within our Workforce for Good , which empowers our people to grow, innovate and contribute to a better future for our communities and customers. We strive to build an environment where our associates are in the driver’s seat of their professional development— while having access to help along the way. We recognize that success comes when our associates thrive both professionally and personally; that’s why we prioritize work/life flexibility and offer resources for our teams across the globe to collaborate and drive excellence.

Be a part of our Workforce for Good – you’ll work with great people, pioneering products and cutting-edge technology.

TransUnion Job Title

Sr Advisor, Business Development