Communications Manager

BMW TechWorks India Private Limited; Pune District; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

BMW TechWorks India Private Limited in Pune seeks a strategic communications professional to own internal and leadership communications, thought leadership and PR. You will build and run a communications system across internal and media channels, ensuring messages are crisp, timely, and consistent.

Role involves ghostwriting for India leadership, preparing briefing packs, and shaping executive narratives while coordinating with global hubs.

Qualifications

• 5-10 years of experience in Corporate/Employee Communications, PR, or Journalism; tech/IT/engineering context preferred.
• Proven record of executive communications (speechwriting, ghostwriting, messaging frameworks) and internal comms.
• Comfort working in a global matrix with multiple stakeholders, and time zones.
• Strong editorial judgement; ability to translate complex engineering topics into clear, human language.

Responsibilities

• Coordinate internal and external newsletters (BTI Drive and Code to Road) aligned to business priorities.
• Maintain and update the Intranet portal BTI Hive; script and produce townhalls and site updates.
• Ghostwrite LinkedIn posts for leaders; build press materials and partner with media.
• Prepare briefing packs for board visits and leadership engagements; coach leaders on message discipline.

Skills

Internal communications

Corporate storytelling

PR & media relations

Speech writing

Content writing

Brand governance

Cross-functional collaboration

PowerPoint

SharePoint

MS 365

Education

MBA/PGDM

Mass Communication

Journalism

Advanced Diploma in Journalism

Tools

Jira

SharePoint

MS Teams

PowerPoint

Job description

Internal Communications Corporate Communications Corporate Storytelling Storytelling strong analytical skills Strong communication PR Social Media Content Writing Speech Writing PowerPoint Presentation SharePoint Content Management Ghostwriting EXCELLENT COMMUNICATION SKILLS Media Relations Branding and Thought Leadership Content Creation and Management

MBA/PGDBM/PGDM Advance Diploma In Journalism Masters in Mass Communication Mass Communication

Job Description

Location: Pune

This role owns the internal and leadership communications, thought leadership and PR agenda in technology automotive.

You will build and run our comms operating system across internal and media communications, so that our messages are crisp, timely, and consistent. If you’re a strategic storyteller who can switch gears from crafting a CEO note to pitching a byline to a tech publication, this role is for you.

What You’ll Own & Deliver

• Internal communications
  • Build and run our internal and external newsletter (BTI Drive and Code to Road) aligned to business priorities (Digital Car, Digital Company, DPE, People/HR milestones, culture and values).
  • Plan, script, and produce townhalls, employee connects, change communications, and site updates for Pune, Bengaluru, and Chennai.
  • Govern and optimise channels: intranet/SharePoint BTI Hive), MS Teams communities, email newsletters, digital signage, and leadership updates.
  • Create communication toolkits and templates for BU leaders and HR partners; set standards for tone, visuals, accessibility, and brand compliance.
  • Establish a cross-site content network of champions to surface stories, celebrate wins, and ensure message consistency.
  • Shape and manage executive narratives; ghostwrite speeches, scripts, op-eds, Q&As, and LinkedIn posts for India leadership.
  • Prepare briefing packs (decks, talking points, media notes) for board visits, BMW Group delegations, and customer/stakeholder engagements.
  • Coach leaders on message discipline/guidelines, inclusive language, and delivery; run rehearsals for high-stakes moments (townhalls, launches, media interactions).
• Thought Leadership, PR & Media Enablement
  • Develop thought leadership roadmap across our delivery and business priority domains
  • We don’t have any dedicated PR agency, thus one important role is to identify earned/owned opportunities: press notes, bylines, analyst briefings, awards, conferences.
  • Serve as the India comms hub, aligning and integrating updates across Pune, Bengaluru, and Chennai; align with HR, Facilities, TA, and Business Ops.
  • Partner with BMW Group Communications (Munich) and other global hubs to align messages, stories and updates. Learn more about what are the other hubs are doing, share stories etc.
  • Maintain a transparent stakeholder map; drive regular cadence
• Editorial Excellence & Brand Governance
  • Maintain BMW TechWorks India’s voice - Vibrant, Open, Collaborative, Agile, and Lean, across all content.

Day-to-Day Responsibilities

• Coordinate with internal stakeholders unit heads, cluster heads and maintain and our external and internal newsletters BTI Drive and Code to Road
• Keep our Intranet portal BTI Hive up to date
• Script and produce site townhalls; manage logistics with Facilities/IT, HRBP
• Ghostwrite LinkedIn posts for leaders
• Build press materials (press notes, fact sheets) and partner with media on distribution and follow-ups
• Keep a tidy content repository and a master calendar of events, visits, milestones, and releases.

Qualifications & Experience

• 5 - 10 years of experience in Corporate/Employee Communications, PR, or Journalism; tech/IT/engineering context preferred
• Proven record of executive communications (speechwriting, ghostwriting, messaging frameworks) and internal comms.
• Comfort working in a global matrix with multiple stakeholders, and time zones.
• Strong editorial judgement; ability to translate complex engineering topics into clear, human language.
• Proficiency with tools: MS 365 (Teams, SharePoint), email/newsletter platforms, media databases, project tools (Jira), and PowerPoint.