BTL Marketing Executive

Sid's Farm; Mumbai; Hybrid; INR 134,000 - 201,000; Part time

Benefits offered by this job

Petrol and Food allowance on eventdays

Job summary

Sid's Farm is seeking enthusiastic Event Management Interns to support the planning and execution of promotional events in Mumbai. You will engage with parents, children, and health-conscious audiences to advocate the benefits of Sid’s Farm products, particularly fresh milk, at various venues including RWAs, gyms, schools, and more.

The role offers real-world event planning experience, exposure to market research, and opportunities to develop communication, organization, and problem-solving

Qualifications

• Strong communication skills to engage diverse groups.
• Interest in health and wellness, natural dairy products.
• Organizational and event-management mindset.
• Creative, energetic attitude for youth-focused activities.

Responsibilities

• Event Organization & Execution: assist in planning and managing promotional events at various locations.
• Brand Advocacy & Customer Engagement: interact with attendees and promote Sid’s Farm dairy benefits.
• Interactive Activities: design games, quizzes, and tastings for families.
• Market Research & Consumer Insights: gather feedback during events to improve offerings.
• Venue Relationship Management: build ties with venues and partners for smooth events.

Job description

JOB DESCRIPTION

Company Overview:

Sid's Farm is a passionate D2C brand dedicated to delivering 100% pure, high-qualitydairy products. Since our inception in 2013, we've prioritized purity, quality, and safetyin every drop of milk and dairy item we offer. Named after our founder's son, Sid, ourcompany represents a fathers commitment to providing the best for families today andfor generations to come. What began as a service for a few families has now grown toserve over 25,000 households. Our employees are at the heart of our success, and weare dedicated to nurturing their growth and development through continuous learning,mentorship, and ample career advancement opportunities. At Sid's Farm, we areequally passionate about maintaining high product standards and fostering a thrivingworkplace where our team can make meaningful contributions.As we expand into Hyderabad, Bangalore, Pune and more locations, Sid's Farm is growingrapidly. With a close-knit family of over 500 employees, we are excited to welcome moreCulture Champions to help us tell our story of growth and innovation.

Job Title:

Marketing Trainee

Department:

Marketing

Location:

Malad East, Goregaon East, Kandivali East & Borivali East

Date of Joining (DOJ):

Immediate

Working Days:

• Tuesday to Sunday (Monday will be the weekly off, though it may vary occasionally based on business requirements)

Additional Benefits:

• Petrol and Food allowance will be provided on event days

Role Overview:

We are looking for enthusiastic Event Management Interns to support the planning and execution of promotional events. The role involves organizing events at various venues, including Resident Welfare Associations (RWAs), gyms, schools, andother locations. As an intern, you’ll engage with a wide range of audiences—parents,children, and health-conscious individuals to advocate the benefits of Sid’s Farmproducts, particularly our fresh milk.

Key Responsibilities:

• Event Organization & Execution: Assist in organizing and managing promotionalevents at various locations. Handle logistics like venuearrangements, and decorations, and ensure all event materials (e.g., productsamples, flyers) are ready for distribution.
• Brand Advocacy & Customer Engagement: Interact with event attendees, communicate the benefits of Sid’s Farm products, and promote the nutritionalvalue of fresh milk and other dairy offerings.
• Interactive Event Activities: Assist in creating engaging activities, such as games, quizzes, and product tastings, to ensure that the events are enjoyable for all participants, especially children and families.
• Market Research & Consumer Insights: Conduct informal market researchduring events to understand customer preferences and trends. Gather feedbackthrough surveys and casual conversations to improve future events and productofferings.
• Venue Relationship Management: Develop and maintain relationships with event venues and local partners to ensure smooth event execution and futurecollaborations.
• Event Reporting & Analysis: Collect key event metrics (attendance, engagement, feedback) and compile reports for the marketing team to help improve futureevents and promotional strategies.

Key Requirements:

• Strong Communication Skills: Excellent verbal and written communication skills, with the ability to engage and educate diverse audiences, especially in a groupsetting.
• Interest in Health and Wellness: A passion for promoting health and wellness, especially through natural products like Sid’s Farm dairy offerings, and anunderstanding of the importance of healthy eating.
• Organizational & Event Management Skills: Ability to stay organized, managelogistics, and execute events seamlessly under tight deadlines.
• Creative & Enthusiastic Attitude: Bring creative ideas for fun and engaging activities, especially for younger audiences, while maintaining a positive,energetic, and enthusiastic approach to event execution.
• Self-Starter with Team Mentality: Ability to work independently and collaboratively in a team, with a strong desire to learn new skills and contribute to event success.

What We Offer:

• Real-World Event Management Experience: Gain hands-on experience in eventplanning and consumer engagement with a growing brand.
• Exposure to Market Research & Consumer Behaviour: Learn about consumerinsights and market trends from the perspective of a growing D2C brand.
• Skill Development & Networking: Enhance your communication, organizational, and problem-solving skills while building valuable connections within the eventmanagement and consumer goods industries.
• Certification & References: Receive an internship certificate and professional references upon successful completion.