Brand Marketing Manager- D2C ecommerce fashion

Glan Management Consultancy; Gurugram District; On-site; INR 1,500,000 - 2,200,000; Full time

Job summary

A leading consultancy in fashion is seeking a Senior Brand Manager to lead brand storytelling and develop campaigns. This role involves owning brand voice, managing digital presence, and collaborating on campaigns. The ideal candidate will have 3-4 years of D2C marketing experience and a strong grasp of the Indian market. Success will be measured by engagement and brand growth. Attractive salary and benefits package included.

Qualifications

• 3-4 years of experience in brand marketing, preferably D2C.
• Proven track record of building engaging brand campaigns.
• Deep understanding of the Indian social media and cultural landscape.

Responsibilities

• Own and evolve brand voice, positioning, and narrative.
• Lead social handles with a strategy-first approach.
• Conceptualize and launch brand-led campaigns.
• Team Management & Collaboration: Lead the content, copy, and design team.

Skills

Brand marketing

Brand storytelling

D2C ecommerce

Content strategy

Campaign management

Content strategy

Campaign management

Job description

Share Job :# Brand Marketing Manager- D2C ecommerce fashion **Company:** Glan Management Consultancy **Location:** Gurgaon **Experience:** 3-8 year **Salary:** 0 **Employment Type:****Job Description:****SeniorBrand Manager – Marketing Location**: Gurgaon, 6 days a week **Experience**: 3-8 years in D2C **Reports to**: FounderWe are hiring a **Senior Brand Manager – Marketing** to lead brand storytelling andbuild campaigns that move the needle emotionally and commercially. If you aresomeone who can take a problem, turn it into a brand insight, and translatethat into a scroll-stopping campaign, this role is for you. **Key Responsibilities:****Brand & ContentStrategy**· Own and evolve brand voice,positioning, and narrative· Build quarterly brand calendarsaligned with product, content, and performance goals· Develop, brief, and lead brandcampaigns from concept to execution· Identify and act on key culturaland consumer moments to stay relevant**Social & Digital**· Lead all social handles (IG,YouTube, LinkedIn, etc.) with a strategy-first approach· Ensure consistency in visual andverbal identity across digital platforms· Ideate high-impact digitalstorytelling formats – reels, influencer collabs, topical posts, founder-ledstories· Work closely with the performanceteam to align brand + business goals (eg: landing pages, ad comms, UGCstrategy)**Campaigns &Community**· Conceptualize and launch brand-ledcampaigns — product drops, topical moments, brand love IPs· Partner with stylists, creators,production teams to bring ideas to life· Collaborate with PR, influencer& partnership leads to amplify campaigns· Nurture community engagement —from DMs to comments to events**Team Management& Collaboration**· Lead the content, copy, and designteam; motivate, review, and manage output· Coordinate cross-functionally withperformance, CX, product, and founder team· Build processes to drive clarity,ownership, and timely delivery**Who We are Looking For:**· 3-4 years of experience in brandmarketing (preferably D2C)· Proven track record of buildingengaging brand campaigns with measurable outcomes· Deep understanding of the Indiansocial media and cultural landscape· Experience managing content/designteams and external agencies· A strong design + copy sensibility,you are picky in the best way· Ability to think creatively +commercially (can balance vibes with ROI)· Self-starter attitude, comfortwith chaos, and hunger to build something meaningful MAIL UPDATED RESUME WITH CURRENT SALARY-EMAIL: [e-mail]: 88O2749743**Key Skill:** brand marketing, brand manager, Brand Storytelling, D2C ecommerce, fashion, Content Strategy, Campaign Management,**Posted on:**23rd Aug, 2025### Apply for Brand Marketing Manager- D2C ecommerce fashion