Brand Manager

Fyndbridge Consulting Services; Greater Noida; On-site; INR 600,000 - 900,000; Full time

Job summary

Fyndbridge Consulting Services in Greater Noida is seeking a Brand Manager to develop and execute the universitys brand strategy and positioning. You will plan and drive campaigns across digital, print, outdoor and events, ensuring a consistent brand identity.

The role requires coordinating with creative teams, admissions, and external agencies to execute campaigns and to develop communications for admissions and programme launches. This is a full-time on-site position based in Greater Noida.

Qualifications

• Develop and execute the universitys brand strategy and positioning.
• Plan and execute integrated brand and marketing campaigns for the university.
• Drive brand visibility across digital, social media, print, outdoor, events and other relevant channels.

Responsibilities

• Develop and execute the universitys brand strategy and positioning.
• Build a distinctive and consistent brand identity across all communication touchpoints.
• Plan and execute integrated brand and marketing campaigns for the university.
• Drive brand visibility across digital, social media, print, outdoor, events and other relevant channels.
• Work closely with creative, digital, admissions and external agency teams to execute campaigns.
• Develop communication strategies for admissions and programme launches.

Skills

Brand strategy

Campaign planning

Digital marketing

Brand identity

Stakeholder coordination

Job description

Brand Manager

Location : Greater Noida Full-Time

Key Responsibilities

• Develop and execute the universitys brand strategy and positioning.
• Build a distinctive and consistent brand identity across all communication touchpoints.
• Plan and execute integrated brand and marketing campaigns for the university.
• Drive brand visibility across digital, social media, print, outdoor, events and other relevant channels.
• Work closely with creative, digital, admissions and external agency teams to execute campaigns.
• Develop communication strategies for admissions and programme launches.
• Ensure consistency in the universitys messaging, tone and visual identity.
• Identify opportunities to improve the universitys visibility and differentiation within the higher-education market.
• Conceptualise campaigns around university programmes, student experiences, achievements, events and institutional initiatives.
• Coordinate with internal stakeholders to translate institutional objectives into effective communication.
• Monitor campaign performance, brand visibility and relevant market trends.
• Manage external creative/marketing agencies and vendors wherever required.
• Contribute to building University’s reputation as a credible and aspirational higher-education institution.