AVP National Sales & Business Development

2070Health; Hyderabad; On-site; INR 1,600,000 - 2,400,000; Full time

Job summary

Sukoon Health in India is seeking a commercial leader to own national sales and business development across markets. You will strengthen referral relationships, develop sales teams, and translate market opportunities into measurable growth.

You will balance field work with city managers and frontline representatives to drive revenue and build scalable programs. You will coach managers, run revenue-generating events and craft collateral that clearly communicates Sukoon Health's value to

Responsibilities

• Own national commercial performance with channel, territory and account plans and quotas.
• Build and manage referral relationships with doctors, clinics and hospitals.
• Coach field teams; develop managers and frontline sales reps through field visits and training.
• Plan and execute events, seminars, and partnerships to generate qualified opportunities.

Job description

*Please note this role is not for 2070 Health* About Sukoon Health Sukoon provides inpatient mental healthcare for severe and complex mental health conditions and addiction. We are looking for a commercial leader who can help patients access high-quality care by strengthening referral relationships, developing effective sales teams and turning market opportunities into measurable business growth. You will lead national sales and business development across our markets. Your work will combine time in the field with city managers and representatives, rigorous account planning, revenue-generating events and sales collateral that helps people understand Sukoon's value. You will work closely with clinical, marketing, admissions, customer care and operations teams.

Role Overview This is a role for someone who takes ownership of results and improves how other people sell. You should be comfortable accompanying representatives, demonstrating a consultative sales conversation, coaching managers and making clear decisions about account priorities and investment. You will join an existing operation with targets, processes and training in place, and strengthen execution while addressing specific gaps. Success means more productive referral accounts, better sales-team performance, qualified opportunities from events and partnerships, and reliable progress against revenue targets. You must be able to explain what you changed, how it worked and how the team can repeat it.

Roles & Responsibities

Sales leadership and account development

1. Own national commercial performance Translate national and city revenue targets into channel, territory and account plans. Diagnose performance gaps using account potential, referral activity, conversion, capacity and commercial economics. Identify the few actions most likely to close those gaps and hold clear owners accountable. Maintain a credible forecast and explain variances early. Allocate sales effort and approved budgets to opportunities with a clear rationale. Work with Finance and the Head of Growth on channel economics, investment decisions and corrective action.
2. Build productive referral relationships Segment and prioritise doctors, clinics, hospitals and other relevant partners based on clinical relevance, account potential and relationship stage. Understand their unmet needs, referral barriers and current alternatives. Develop account plans with a specific proposition, next action, owner and date. Activate appropriate new accounts, deepen productive relationships and re-engage lapsed referrers. Work with Sukoon clinicians to build professional trust through meaningful conversations and evidence. Ensure partners understand referral pathways and receive timely follow-through from the relevant teams. Explore partnerships where they support the agreed growth strategy. Assess fit, expected demand, delivery requirements, economics and ownership before proposing an investment. Referral development remains a core responsibility; expansion into other channels must have a clear business case.
3. Coach in the field Spend regular time with city managers and frontline representatives. Observe real meetings, diagnose the skills or account barriers involved and demonstrate effective discovery, value explanation, objection handling and next-step agreement. Give specific feedback and follow up on whether behaviour and results improve. Teach managers to coach their teams consistently. Use existing training materials and performance data to identify development needs. Translate training into practice through joint visits, role-play, account reviews and individual development plans. Measure improvements in representative productivity and target attainment.
4. Build a capable sales organisation Clarify responsibilities, territory coverage, manager spans and account ownership. Set hiring standards, interview and assess sales talent, improve onboarding and ramp-up, and address persistent underperformance. Make staffing proposals based on workload, geography and account opportunity. Create a culture of preparation, honest reporting and reliable follow-through. Recognise results and effective behaviours, and ensure reviews lead to useful decisions. Develop managers who can sustain performance without every issue escalating to the national leader.

Events collateral and commercial execution

1. Create events that develop business Design and execute targeted clinician roundtables, facility visits, educational discussions and other relevant engagement formats. Choose the audience and format around a specific account opportunity or referral barrier. Work with clinical colleagues on content and marketing colleagues on invitations and delivery. Own the commercial plan for each event: target accounts, proposition, attendee recruitment, approved budget, representative preparation, intended next actions and follow-up. Track full costs and evaluate qualified opportunities, productive accounts and attributabl