Social Media Strategy - Freelancer

VaynerMedia; Gurugram District; On-site; INR 600,000 - 900,000; Full time

Job summary

VaynerMedia, a global creative and media agency, seeks a Social Media (Post Creative) Strategist in India. You will develop end-to-end customer experience strategies, craft content calendars and trend-driven posts, and translate insights into actionable social programs. This is a full-time India-based position with global collaboration.

You will shape consumer insights, collaborate with the Creative team, and champion a customer-first approach across channels.

Qualifications

• Knowledge and implementation of end-to-end customer experience strategies, including customer research, strategy, vision & design.
• Ability to craft content calendars, caption banks, and trendjacking posts with ease.
• Strong understanding of marketing fundamentals and social listening to understand people.
• Deck crafter who can detail ideas and insights that are clear and sell.

Responsibilities

• Provide insights and research to the Creative team and offer continuous recommendations based on daily evolving conversations.
• Represent the community's voice in every aspect of the brand and coordinate across multiple channels.
• Synergise with the Creative team and stay deeply rooted in the customer-first purpose.

Job description

ABOUT VAYNERMEDIA

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.

ABOUT VAYNERMEDIA

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.

We're looking for amazing people to join our India team more specifically, a Social Media (POST CREATIVE) STRATEGIST. This exciting opportunity of a full-time role based in India will allow you to collaborate with the local team as well learn from the experts globally.

Do you wanna geek out on the world of media and creative advertising agency? Oh well, we could be meant to be -----so keep reading!

Here's where you come in. Volume, ideation and listening are the building blocks to being an exceptional Post Creative Strategist. We believe everyone's got brilliant ideas. But what sets YOU apart from the rest? It's about forming several strategies to win with different groups of demographics.

You have a solid understanding of what works in the industry but at the same time, constantly determining what can make your strategies better. Possessing an undying passion to continuously make magic happen regardless of the adversities thrown in your way.

Our Post Creative Strategists do more than just providing insights and research to the Creative team, they provide continuous recommendations based on daily evolving conversations. This position represents the community's voice in every aspect of the brand and maneuvers way through multiple channels. The ideal candidate synergises well with the Creative team and is deeply rooted in the purpose of 'customer first'.

The Brief

• Knowledge and implementation of end-to-end customer experience strategies, including customer research, strategy, vision & design
• A keen sense of developing strategy solutions, from brand strategy, down to tactical social, content and influencer strategies
• An out of the box perspective on data and research to find interesting consumer insights that we can leverage on
• Strong understanding of marketing fundamentals
• Able to craft content calendars, caption banks, and trendjacking posts with ease.
• An understanding of community management and social listening to deeply understand people
• Ability to read and internalise social media comments and differentiate people's behaviours on different social platforms
• Brings the consumer's world to life for creative teams and clients using qualitative and cultural mining and insightful synthesis of quantitative research to inform a strategic approach.
• Articulate effective strategic rationale and logic flow that will help form a compelling story.
• Deck crafter - someone that can detail out ideas and insights that are clear and can sell!

What you should know about VaynerMedia

Think "lab" and not "agency". We get excited about solving business problems, not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. We're willing to break rules, try new things, and test hypotheses if it means better understanding our craft. It's fun!

Our environment (and pace) feels much more like a start-up than most agencies you might be used to. Hopefully that, and the opportunity to collaborate with the talented and enthusiastic crew, work with big brands excites you, as it does us.

We can't wait to meet you.

P.S Portfolio would be nice :)