Associate – Marketing & Communications

Deshpande Startups; Karnataka; On-site; INR 450,000 - 550,000; Full time

Job summary

Deshpande Startups in Hubballi is seeking an Associate - Marketing & Communications to plan and execute campaigns, write copy, edit video, update the website, and publish a weekly newsletter, all to tell authentic founder stories from non-metros.

You will own marketing initiatives across social channels, content creation, and reporting, shaping the brand of India’s largest platform for startups solving for Bharat.

Qualifications

• 2–5 years of strong marketing experience with campaigns, content and brand work that delivered results.
• Portfolio is desirable and can offset fewer years.
• Excellent written English; Kannada or Hindi is a plus.
• Data-driven with strong channel analytics and reporting.
• High ownership mindset and ability to meet deadlines.

Responsibilities

• Touchpoint management: social media channels, website, and mailing list; content calendar, publishing, community engagement, updates, list segmentation, and audience growth.
• Content creation: plan, shoot and edit video, design creatives, and write copy across posts, newsletters, pages, and press notes.
• Data and analytics: own marketing reporting and track performance to guide decisions.
• Public relations: assist with PR and thought leadership, including media lists and briefs.

Skills

Social media marketing

Video editing

Copywriting

Content strategy

Analytics

Kannada language

Job description

Position: Associate - Marketing & Communications

Location: Hubballi, Karnataka. A fast-growing startup city with an excellent quality of life: minimal traffic, clean air, an airport with growing connectivity, and just 40 minutes from the Western Ghats.

Type: Full-time

Experience: Ideal candidate will have 2 to 5 years of strong marketing experience, with a demonstrable track record of campaigns, content and brand work that delivered results.A strong portfolio can make up for fewer years.

Reporting to: Lead - Marketing and Communications, Deshpande Startups

Compensation: ₹5 LPA CTC

About the role

• Enjoys both planning and execution, and is comfortable writing copy, editing video, updating the website and sending a newsletter within the same week
• Is motivated by telling authentic founder stories from non-metros rather than conventional product marketing
• Approaches marketing through the lens of audience, reach and measurable outcomes
• Is ready to take long term ownership and grow into leading the brand of India’s largest platform for startups solving for Bharat

Key Responsibilities

• Touchpoint management: Manage our social media channels, website and mailing list, covering the content calendar, publishing, community engagement, page and event updates, list segmentation and audience growth
• Content creation: Plan, shoot and edit video content, design creatives for campaigns, programmes and events, and write copy across social posts, newsletters, web pages, presentations and press notes in a consistent brand voice
• Data and analytics: Own marketing reporting, collect program data from the Programs & Community team, track performance across channels, and publish a regular reporting cadence that guides future decisions
• Public relations: Support the Lead - Marketing and Communications, on public relations and thought leadership execution, including media lists, briefing notes, drafts and coordination

What we’re looking for

• Proven ability to independently plan and execute marketing initiatives across at least two of the following: Social media marketing, video editing, graphic design, copywriting, and email marketing, along with the willingness to learn the rest
• Clear and accurate written English; working knowledge of Kannada or Hindi is an advantage
• Strong command of data, including channel analytics, campaign tracking and accurate reporting
• High ownership mindset and the discipline to deliver on schedule
• Sound judgement on what represents the brand well

Why is this role unique?

• An ownership role with a clear path to Manager and, over time, to leading the Deshpande Startups brand. Responsibilities and title will be reviewed based on performance.
• A rare opportunity to shape the brand and voice of non-metro startup space from a platform that’s already India’s largest for startups solving non-metro problems
• Access to compelling founder stories from non-metro India and the opportunity to showcase the entrepreneurs shaping the next wave of innovation.
• Work with some of India’s most successful entrepreneurs builders, and strategic investors in the ecosystem: from Sierra Atlantic, redBus, Sycamore, Cascade Communications, and more

Deshpande Startups is a leading incubator committed to empowering entrepreneurs solving for non-metro India. We support bold, mission-driven founders across sectors in non-metro India.

Ready to tell the stories of India’s boldest founders?

Last date to apply: 25th October 2026