Associate Manager Acquisition Household

Stay Ahedge; Ludhiana; On-site; INR 450,000 - 650,000; Full time

Job summary

Stay Ahedge in Ludhiana seeks an Associate Manager Acquisition (Household) to drive frontline savings account acquisition through branch banking channels and digital onboarding. You will identify prospects, explain product benefits, and close sales while building long-term customer relationships.

The ideal candidate has 1–4 years in banking sales, English fluency, and is comfortable with field work and owning a vehicle. Compliance, ethics, and customer-centric service are essential.

Qualifications

• Bachelor’s degree in any discipline required.
• 1–4 years of sales experience, preferably in the Banking sector.
• Fluent in English with strong business communication skills.
• Own vehicle and willingness to engage in field sales activities; adherence to policies.

Responsibilities

• Acquire savings account customers in the identified segment and generate references from the catchment area.
• Ensure high-quality customer acquisition in terms of constitution, product mix, and segment alignment.
• Onboard and activate customers on digital banking platforms.
• Assist the Senior Sales Manager in catchment mapping and branch scoping exercises.
• Provide regular feedback to the Senior Sales Manager and Branch Manager on customer needs and opportunities.
• Ensure adherence to sales compliance standards and regulatory guidelines.
• Conduct regular customer acquisition activities in the catchment area, targeting high-quality and HNI customers.
• Collaborate with team members to deliver comprehensive product and service offerings.

Skills

Customer-centric

Lead conversion

Digital onboarding

Compliance oriented

Team collaboration

English proficiency

Education

Bachelor’s degree in any discipline

Job description

Job Requirements

About the Role

The Associate Manager Acquisition (Household) is a front-line sales role within the Branch Banking function, responsible for acquiring new savings account customers for the bank. The role involves identifying potential customers, engaging with them through various channels, explaining the benefits and features of savings products, and closing sales. The incumbent also ensures customer satisfaction, facilitates onboarding to digital platforms, and fosters long-term relationships to support business growth.

Key Responsibilities

Primary Responsibilities

• Acquire savings account customers in the identified segment and generate references from the designated catchment area.
• Ensure high-quality customer acquisition in terms of constitution, product mix, and segment alignment.
• Onboard and activate customers on digital banking platforms.
• Assist the Senior Sales Manager in catchment mapping and branch scoping exercises.
• Provide regular feedback to the Senior Sales Manager and Branch Manager on customer needs and business opportunities.
• Ensure adherence to sales compliance standards and organizational SOPs.
• Maintain strict compliance with internal policies and external regulatory guidelines.
• Conduct regular customer acquisition activities in the catchment area, targeting high-quality and HNI customers to enhance visibility for our Bank.
• Work on key central initiatives and actively seek referrals from existing customers.

Secondary Responsibilities

• Collaborate with team members and support functions to deliver comprehensive product and service offerings to customers.

What We Are Looking For

Education

• Bachelor’s degree in any discipline

Experience

• 1–4 years of experience in sales, preferably within the Banking sector.

Skills and Attributes

• Customer-centric approach with a focus on relationship building.
• Ability to identify and convert potential leads into business opportunities.
• Familiarity with digital banking platforms and onboarding processes.
• High level of integrity and compliance orientation.
• Team collaboration and adaptability in a dynamic environment.
• Fluent in English with strong business communication skills

HH AM Screening & Interview Guidelines

• Candidate must have banking experience.
• Should have knowledge of CASA, KYC, and banking processes.
• Frequent job switchers will not be considered.
• Employment gap should not be more than 6 months.
• Must have their own vehicle.
• Should be comfortable with field sales activities.
• Good communication skills and local market knowledge are mandatory.
• Candidate should be able to give a professional introduction and explain their experience confidently.
• Reason for job change should be explained professionally.