Associate Director - Entertainment Ad Sales, Digital, LCS

JioStar; Gurugram District; On-site; INR 450,000 - 900,000; Full time

Job summary

JioStar in Gurugram, India seeks a senior Digital Ad Sales professional to own strategic advertiser and agency relationships, driving revenue across the JioHotstar ecosystem. You will engage with brand leaders and agencies, shaping integrated digital advertising solutions with autonomy and strategic poise.

You will manage the full sales cycle, collaborate cross-functionally, and monitor market trends to identify growth opportunities while exceeding annual targets.

Qualifications

• 8–10 years of experience in Digital Ad Sales, Media Sales, Brand Partnerships or Advertising Sales.
• Experience with digital platforms, OTT, publishers, agencies, adtech or media tech organizations.
• Strong understanding of the digital advertising ecosystem including video, programmatic, sponsorships and performance marketing.

Responsibilities

• Independently own and grow a portfolio of strategic advertiser and agency relationships, driving digital advertising revenue.
• Architect consultative, insight-led sales strategies aligned to client business and marketing objectives.
• Own the complete sales cycle from prospecting and pitching to commercial negotiations, campaign execution, and post-campaign reviews.
• Collaborate with Brand Solutions, Revenue Strategy, Product, and Sales Operations teams to deliver impactful client solutions.
• Monitor market trends, competitive activity, and advertiser spending to identify growth opportunities.
• Identify new business opportunities and onboard new advertisers to the JioHotstar’s ecosystem.
• Maintain a healthy sales pipeline and provide regular business forecasts while consistently achieving and exceeding annual revenue targets.

Skills

Digital Ad Sales

Media Sales

Brand Partnerships

Advertising Sales

OTT platforms

Agency relationships

Job description

You will own strategic relationships with key advertisers and media agencies, driving digital advertising revenue with a high degree of autonomy. You will work directly with brand and agency leadership to shape integrated digital advertising solutions across JioHotstar's premium entertainment ecosystem, operating independently on complex, high-value engagements. The role requires seasoned commercial judgment, the ability to operate with minimal oversight on strategic accounts, and a track record of building trust-based relationships with senior client and agency stakeholders. You will report directly to the Pod Leader.

Key Responsibilities

• Independently own and grow a portfolio of strategic advertiser and agency relationships, driving digital advertising revenue
• Architect consultative, insight-led sales strategies aligned to client business and marketing objectives.
• Own the complete sales cycle from prospecting and pitching to commercial negotiations, campaign execution, and post-campaign reviews.
• Collaborate with Brand Solutions, Revenue Strategy, Product, and Sales Operations teams to deliver impactful client solutions.
• Monitor market trends, competitive activity, and advertiser spending to identify growth opportunities.
• Identify new business opportunities and onboard new advertisers to the JioHotstar’s ecosystem.
• Maintain a healthy sales pipeline and provide regular business forecasts while consistently achieving and exceeding annual revenue targets.

Preferred Candidate Profile

• 8–10 years of experience in Digital Ad Sales, Media Sales, Brand Partnerships, or Advertising Sales.
• Experience working with digital platforms, OTT, publishers, agencies, adtech or media tech organizations.
• Strong understanding of the digital advertising ecosystem, including video, programmatic, branded content, sponsorships, and performance marketing.
• Proven track record of managing advertisers and delivering revenue growth.
• Excellent consultative selling, negotiation, and stakeholder management skills.
• Ability to engage with senior marketing and agency stakeholders.
• Strong analytical and presentation skills with the ability to translate business challenges into client solutions.
• Self-driven, entrepreneurial mindset with the ability to thrive in a fast-paced, target-driven environment