Associate - Digital Marketing

Jiostar; India; On-site; INR 800,000 - 1,100,000; Full time

Job summary

JioStar is seeking a sharp Associate - Digital Marketing to join our dynamic marketing team in India. You’ll help roll out digital campaigns for movie launches across social platforms, track performance against KPIs, and collaborate with content and creative teams to turn ideas into briefs.

You’re passionate about trends, hungry to learn, and able to juggle multiple priorities while delivering campaigns that resonate with large audiences.

Qualifications

• Experience in digital marketing within entertainment or media is preferred.
• Excellent written and verbal communication skills.
• Ability to multitask and manage multiple campaigns.

Responsibilities

• Roll out digital campaigns across social and streaming platforms.
• Coordinate with agencies on creatives, placements, and timelines.
• Build dashboards to track campaign performance against KPIs.
• Collaborate with content, creative and social teams to brief campaigns.

Skills

Digital marketing

Campaign management

Data analysis

Reporting

Communication

Job description

## Associate - Digital MarketingApplyposted on: Posted Todayjob requisition id: JR12189**Job Summary** :JioStar is one of India’s largest entertainment powerhouses — the home of blockbuster cinema, sports, streaming and TV that connects with hundreds of millions of fans every single day.Star Studios18 is one of India’s leading film studios, bringing some of the biggest Bollywood and Hollywood movies to audiences across the country. We create the buzz behind the blockbusters—from internet-breaking trailer launches and red-carpet premieres to influencer takeovers, brand collaborations, and campaigns that turn movie releases into cultural moments.We’re gearing up for a stacked slate of upcoming Bollywood and Hollywood movie releases — and we’re looking for sharp, curious, internet-obsessed young minds to help us market them like never before. If you live on Instagram, can sense a trend before it peaks, and want real, hands-on experience on campaigns that millions will see — read on.**Key Responsiblities*** Be part of the core team rolling out digital campaigns for movie launches across social and impact platforms — from day-zero planning to the final ‘trailer out now’ push* Be the go-to person making sure our media agency executes every campaign — creatives, placements, timelines, POs — on time, every time, across Instagram, YouTube, Snapchat & Spotify.* Brainstorms and bring the ideas your friends would actually engage with — then help turn them into briefs the team can run with.* Build and manage reporting dashboards with the agency & Track campaign performance against KPIs.* Collaborate closely with our internal content, creative and social teams — pitching campaign needs.* Ideate on platform-first ideas with partners like Swiggy, Zomato, Zepto & Spotify — the kind of activations that make a movie feel unavoidable.* Dive deep into the marketing playbooks of competitor movie launches - dissect what worked, what dint.* Work with research agencies to decode consumer behaviour around movie-ticket booking.* Build a sharp understanding of our audiences — and find the hooks, formats & moments that make them stop, watch, and book a ticket.**Skills and Attributes for Success*** Hungry to learn fast, think big, and genuinely disrupt how movies are marketed in India.* Proactive and ownership-driven - Prefers figuring things out over being told.* A creative who doesn’t stop at the idea — you want to see it briefed, built and live.* Excellent communication and presentation skills — you can pitch an idea in a room as confidently* Can juggle five things at once without losing the plot — multi-tasking is basically your love language.* Sharp with numbers — you read data like a story and spot the insight everyone else scrolled past.### About UsPerched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies. JioStar India Private Limited (formerly known as Star India Private Limited) is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.