Associate Creative Director

Bare Bones Collective; Mumbai; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

Bare Bones Collective in Mumbai is seeking an Associate Creative Director to ideate, write, and lead culturally relevant advertising campaigns across platforms. This copy-first, idea-driven role suits someone from ad agencies who can manage big ideas and execution.

The ideal candidate has 6+ years of experience, a strong portfolio across film and digital, and a deep understanding of digital ecosystems, with excellent communication and collaborative skills.

Qualifications

• 6+ years of experience in a creative agency, advertising agency, or in-house brand team.
• Strong portfolio of creative work across film and digital formats.
• Deep understanding of digital, social, and content ecosystems.
• Excellent communication and presentation skills.
• Awards and industry recognition are a plus.
• Copy-first but idea-driven with clear writing ability.
• Curiosity for AI and its use in ideation and execution.

Responsibilities

• Ideate for campaigns, content, and brand initiatives.
• Write clear, engaging copy across formats (social, scripts, campaigns, brand films).
• Translate brand objectives into strong creative narratives.
• Present ideas confidently to clients and internal teams.
• Oversee creative output from concept to final delivery.
• Ensure consistency in tone, messaging, and storytelling.
• Collaborate with designers, editors, and production houses for aligned output.

Skills

Copywriting

Idea generation

Brand storytelling

Presentation skills

Collaboration

AI curiosity

Job description

Job Title

Associate Creative Director (ACD)

Experience

6+ years

Company

Bare Bones Collective

Location

Mumbai (preferred)

Role Overview

We’re looking for an Associate Creative Director who can ideate and write fresh, engaging, and culturally relevant advertising campaigns and content for brands. This role is ideal for someone coming from ad agencies, who understands both big ideas and execution across platforms.

Key Responsibilities

• Creative Thinking & Copywriting
  • Ideate for campaigns, content and brand initiatives
  • Write clear, engaging, and impactful copy across formats (social, scripts, campaigns, brand films)
  • Translate brand objectives into strong creative narratives
  • Present ideas confidently to clients and internal teams
• Execution & Quality Control
  • Oversee creative output from concept to final delivery
  • Ensure consistency in tone, messaging, and storytelling
  • Collaborate with designers, editors, and production houses and both internal and external teams for aligned creative output

Key Requirements

• 6+ years of experience in a creative agency, advertising agency, or an in-house brand team
• A strong portfolio of creative work across mediums, especially film and digital.
• Deep understanding of digital, social, and content ecosystems
• Excellent communication and presentation skills
• Awards and industry recognition will be an added advantage
• A collaborative team player who fits well within a young, fast-paced, and creative environment
• A curiosity for AI and how it can be leveraged in both ideation and execution
• This role is copy-first but idea-driven. We’re looking for someone who can think big, write well, and execute with clarity and enjoy what you do!