Associate (A1)

LenDenClub; Mumbai; On-site; INR 350,000 - 600,000; Full time

Job summary

LenDenClub is seeking a Graphic Designer to craft engaging visuals across social media, performance marketing, engagement campaigns, and business deliverables.

The designer will blend strong design fundamentals with audience insight, marketing objectives, platform-specific formats, and AI-powered workflows to drive attention and impact.

Qualifications

• 3–5 years of professional experience as a Graphic Designer.
• Strong portfolio showing social media, campaigns and brand communication.
• Solid grasp of visual hierarchy, typography, composition, colour and layouts.
• Proficiency in Photoshop, Illustrator and After Effects.
• Working knowledge of Figma and AI-powered creative tools.

Responsibilities

• Design static posts, carousels, stories, reels covers and other social-first formats.
• Create concepts that drive engagement, shares, saves, comments and brand awareness.
• Translate content and campaign ideas into compelling creatives.
• Design creatives for acquisition, conversion, retargeting and performance campaigns.
• Develop variations for testing hooks, messaging, layouts and visual directions.
• Create visuals for brand, product, seasonal campaigns and marketing initiatives.
• Maintain consistency in brand identity, typography, layouts and imagery.
• Produce assets for presentations, reports, internal comms, events and partnerships.

Skills

Social media design

Performance marketing creatives

Brand communication

AI-powered design tools

Adobe Photoshop

Illustrator

After Effects

Figma

Attention to detail

Tools

Adobe Photoshop

Illustrator

After Effects

Figma

Job description

We are looking for a Graphic Designer who can create engaging, high-quality visual communication across social media, performance marketing, engagement campaigns, and business deliverables .

The ideal candidate should combine strong design fundamentals with an understanding of audience behaviour, marketing objectives, platform-specific creative requirements, and AI-powered creative workflows .

Key Responsibilities

Social Media & Engagement

• Design static posts, carousels, stories, reels covers, and other social-first formats.
• Develop creative concepts that drive engagement, shares, saves, comments, and brand awareness .
• Translate content and campaign ideas into visually compelling creatives.
• Adapt designs based on platform, audience, and content objective.

Performance Marketing

• Design creatives for acquisition, conversion, retargeting, and performance campaigns .
• Develop multiple creative variations for testing different hooks, messaging, layouts, and visual directions .
• Design creatives across different formats and dimensions for digital advertising platforms.

Campaigns & Brand

• Develop visual concepts and design systems for brand campaigns, product campaigns, seasonal campaigns, and marketing initiatives .
• Create campaign master creatives and adapt them across multiple platforms and formats.
• Maintain consistency in brand identity, typography, layouts, imagery, and visual language .
• Contribute ideas during creative brainstorming and campaign conceptualisation.

Business Deliverables

• Create professional visual assets for presentations, reports, internal communication, events, webinars, partnerships, sales, and business requirements .
• Design marketing collaterals, banners, standees, event creatives, emailers, and other business communication assets.
• Handle multiple design requirements simultaneously while maintaining quality and deadlines.

Skills & Requirements

• 3–5 years of professional experience as a Graphic Designer.
• Strong portfolio showcasing social media, performance marketing, campaigns, and brand communication .
• Strong understanding of visual hierarchy, typography, composition, colour, layouts, and storytelling .
• Proficiency in Adobe Photoshop, Illustrator, and After Effects .
• Working knowledge of Figma and other relevant design tools.
• Mandatory hands-on experience with AI-powered creative and design tools for ideation, image generation, creative exploration, editing, and workflow enhancement.
• Ability to effectively integrate AI tools into the design process while maintaining originality, quality, and brand consistency.
• Understanding of social media trends and platform-specific creative formats .
• Ability to create designs that are both visually engaging and business-oriented .
• Ability to work on multiple projects and deliver within tight timelines.
• Strong attention to detail and ability to maintain brand consistency.
• Good communication and collaboration skills.

Good to Have

• Experience in fintech, BFSI, digital marketing, advertising, or startup environments .
• Knowledge of motion graphics and basic animation .
• Understanding of performance marketing metrics and creative testing.
• Experience creating creatives for Meta, Google, LinkedIn, and other digital advertising platforms .

What We’re Looking For

We’re looking for a designer who can think beyond aesthetics — someone who understands the objective behind a creative and can turn a brief into communication that is attention-grabbing, relevant, on-brand, and effective .

The right candidate should be comfortable working across social media content, performance campaigns, brand campaigns, engagement-led creatives, and day-to-day business deliverables , while using AI tools as an integral part of their creative workflow .

Required Skills

Integrated Vision & Teamwork Ownership & Accountability Time Management digital literacy and productivity skills empathy Digital literacy Problem Solving Collaboration Dependability Brand Management