Graphic/Brand Designer

bytes technolab; India; On-site; INR 420,000 - 660,000; Full time

Job summary

bytes technolab is seeking a Graphic/Brand Designer to own the visual expression of brands from brief to broadcast. You will collaborate with strategists, copywriters, motion designers, and AI artists to ship work across brand systems, campaigns, advertising, collateral, and video production.

You will extend brand identity systems, design marketing collateral end-to-end, and build print-ready files. Proficiency in Adobe Creative Suite, Figma, and AI tools is essential.

Qualifications

• 2+ years of professional graphic/brand design experience.
• Strong portfolio with brand work and campaigns.
• Bachelor's degree or equivalent experience.
• Expert proficiency in Adobe Creative Suite.
• Strong working knowledge of Figma for collaboration.
• Experience designing marketing collateral and video/motion work.
• Ability to manage multiple projects and meet deadlines.
• Familiarity with AI design tools and workflows.

Responsibilities

• Own visual expression of brands from brief to production end.
• Collaborate with strategists, copywriters, motion designers, and AI artists.
• Design marketing collateral end-to-end including campaigns, print, and digital assets.
• Extend and evolve brand identity systems across touchpoints.
• Prepare print-ready files and coordinate across production vendors.
• Experiment with AI tools to enhance workflows and outputs.

Skills

Brand design

Time management

Portfolio

Communication

Education

Bachelor's degree in Design, Visual Communication, Fine Arts, or related field

Tools

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Adobe After Effects

Premiere Pro

Figma

MidJourney

Firefly

Runway

Sora/Veo

Job description

As our Graphic/Brand Designer, you will own the visual expression of brands from brief to broadcast. You will work shoulder-to-shoulder with strategists, copywriters, motion designers, and AI artists to ship work across brand systems, marketing campaigns, advertising, collateral, and video production. You will be trusted — from day one — to hold the pen.

• Think from a brand perspective first, execution second — every asset must strengthen the brand, not just the campaign.
• Extend and evolve brand identity systems: logo behaviour, typography, colour, iconography, illustration, motion principles.
• Document and communicate brand guidelines so other designers, marketers, and partners can apply them consistently.
• Audit existing brand touchpoints and recommend improvements.
• Design marketing collateral end-to-end: brochures, one-pagers, case studies, whitepapers, pitch decks, sales enablement assets, event collateral, booth design, merchandise, and print production.
• Own file preparation for print — bleed, colour profiles (CMYK/RGB), resolution, export specs.
• Collaborate with the marketing team to turn strategy documents into on-brand visual deliverables.
• Concept and execute ad campaigns across digital (Meta, Google, LinkedIn, YouTube, programmatic), print, and OOH.
• Design performance creative: statics, carousels, display banners, HTML5 ads, and A/B test variants at scale.
• Build campaign systems — hero visuals, supporting assets, motion cutdowns, social adaptations — from a single master concept.
• Partner with performance marketers to iterate based on creative data.
• Use AI tools as a daily, first-class part of the workflow — MidJourney, Adobe Firefly, Runway, Sora/Veo, ChatGPT, Figma AI, and whatever ships next.
• Generate, extend, and retouch imagery using AI; direct AI outputs with the same rigour as a photo shoot.
• Know when NOT to use AI — have a clear point of view on where it helps and where it hurts craft.

Skills required

• 2+ years of full-time professional experience as a Graphic Designer, Brand Designer, or Visual Designer — in an agency, in-house brand team, or product studio.
• A strong, well-organised portfolio that demonstrates brand work, campaigns, and production range (see the portfolio note below).
• Bachelor's degree in Design, Visual Communication, Fine Arts, or a related field — OR equivalent demonstrable experience.
• Expert proficiency in Adobe Creative Suite: Photoshop, Illustrator, InDesign, After Effects, Premiere Pro.
• Strong working knowledge of Figma for collaborative design.
• Demonstrable, active use of AI design tools (MidJourney, Firefly, Runway, Sora/Veo, ChatGPT, Figma AI, or equivalent).
• Proven experience designing marketing collateral, advertising creative, and video/motion work.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.