Assistant Visual Merchandiser

Purplle.com; Mumbai; On-site; INR 450,000 - 750,000; Full time

Job summary

Purplle.com in Mumbai is seeking a VM/NSO rollout coordinator to manage new store openings, facade, signage, displays and VM elements across regions. You will track material production, dispatch and ensure store readiness before opening.

Responsibilities include coordinating with vendors, logistics, project and store teams, maintaining NSO-wise trackers, conducting audits, and preparing weekly progress reports to support Purplle's omnichannel strategy.

Responsibilities

• Coordinate execution of VM requirements including facade, signage, displays and VM elements.
• Track material production, dispatch and delivery to ensure store readiness before opening.
• Coordinate with vendors, logistics, project and store teams for timely execution.
• Maintain NSO-wise material and execution trackers.
• Escalate delays, quality issues and execution gaps.
• Support development and implementation of store product display planograms.
• Coordinate Pan India rollout of approved planograms and display guidelines.
• Maintain store/region-wise rollout trackers.
• Collect and review store execution images.
• Follow up on non-compliance and ensure corrective actions.
• Coordinate with vendors for production and delivery of VM materials.
• Track production timelines, dispatches and material receipts.
• Support BOQ, quotation and cost documentation.
• Monitor material quality and report discrepancies.
• Maintain vendor and material records.
• Coordinate VM initiatives across regions and stores.
• Conduct/support VM audits and prepare compliance reports.
• Track pending execution and closure of audit observations.
• Ensure updated VM guidelines and communication reach stores.

Job description

Job Description

• New Store Opening (NSO)
• Coordinate execution of VM requirements including facade, signage, displays and VM elements.
• Track material production, dispatch and delivery to ensure store readiness before opening.
• Coordinate with vendors, logistics, project and store teams for timely execution.
• Maintain NSO-wise material and execution trackers.
• Escalate delays, quality issues and execution gaps. 2. Product Display & Planogram
• Support development and implementation of store product display planograms.
• Coordinate Pan India rollout of approved planograms and display guidelines.
• Maintain store/region-wise rollout trackers.
• Collect and review store execution images.
• Follow up on non-compliance and ensure corrective actions. 3. Vendor & Material Management
• Coordinate with vendors for production and delivery of VM materials.
• Track production timelines, dispatches and material receipts.
• Support BOQ, quotation and cost documentation.
• Monitor material quality and report discrepancies.
• Maintain vendor and material records.
• 4. VM Rollout & Store Audits
• Coordinate VM initiatives across regions and stores.
• Conduct/support VM audits and prepare compliance reports.
• Track pending execution and closure of audit observations.
• Ensure updated VM guidelines and communication reach stores.
• 5. MIS & Documentation
• Maintain accurate NSO, Planogram, Material, Vendor and Rollout MIS.
• Prepare weekly/monthly progress reports.
• Maintain documentation of execution, delivery and approvals.

About Company

Founded in 2011, Purplle has emerged as one of India’s premier omnichannel beauty destinations, redefining the way millions shop for beauty. With 1,000+ brands, 60,000+ products, and over 7 million monthly active users, Purplle has built a powerhouse platform that seamlessly blends online and offline experiences.

Expanding its footprint in 2022, Purplle introduced 6,000+ offline touchpoints and launched 100+ stores, strengthening its presence beyond digital. Beyond hosting third-party brands, Purplle has successfully scaled its own D2C powerhouses—FACES CANADA, Good Vibes, Carmesi, Purplle, and NY Bae—offering trend-driven, high-quality beauty essentials.

What sets Purplle apart is its technology driven hyper-personalized shopping experience. By curating detailed user personas, enabling virtual makeup trials, and delivering tailored product recommendations based on personality, search intent, and purchase behavior, Purplle ensures a unique, customer-first approach.

In 2022, Purplle achieved unicorn status, becoming India’s 102nd unicorn, backed by an esteemed group of investors including ADIA, Kedaara, Premji Invest, Sequoia Capital India, JSW Ventures, Goldman Sachs, Verlinvest, Blume Ventures, and Paramark Ventures.

With a 3,000+ strong team and an unstoppable vision, Purplle is set to lead the charge in India’s booming beauty landscape, revolutionizing the way the nation experiences beauty.