Assistant Manager/Manager – Product Marketing

[24]7.ai, Inc.; Bengaluru; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

[24]7.ai is a leading CX solutions provider powering AI-driven customer experiences for global brands. We seek a Marketing Rockstar to lead product marketing and support sales in accelerating business growth.

The role emphasizes understanding customer purchase journeys for AI-powered CX, developing positioning, and enabling sales with compelling content and analyses. Based in Bengaluru, India, the candidate will drive messaging across channels.

Qualifications

• 5–8 years of product marketing experience in AI/conversational AI, SaaS, contact center technology, or related enterprise software.
• Strong understanding of AI technologies used in customer experience, including conversational AI, automation, and emerging agentic AI capabilities.
• Proven product marketing, communications or demand generation background, ideally within the CX and AI technology space.
• Demonstrated ability to translate research and product insights into positioning and programs that drive product and solution adoption.
• Skilled in narrative storytelling and compelling copywriting for content and digital marketing campaigns.
• Strong quantitative background to support data-informed decision-making.
• Track record of building strong, proactive relationships with product, marketing, and sales leaders.
• Self-starter who thrives in a fast-paced environment, comfortable with frequent shifts in priorities.
• Proficiency with the latest Marketing Automation Tools, AI Tools, Building AI Agents Tools
• A global perspective on CX, AI and technology markets.

Responsibilities

• Build a thorough understanding of how customers evaluate, purchase, and use AI-powered CX technology as part of their CX requirements.
• Conduct regular competitive analysis of AI and technology offerings in the contact center space to inform differentiation of 24/7.ai’s product value proposition.
• Develop clear, customer-centric product positioning and messaging for 24/7.ai’s CX products that resonate with multiple audiences.
• Partner with sales channels to create and deliver product enablement content that helps sales teams communicate the value of AI technology.
• Collaborate with product and marketing leaders to ensure a consistent approach to product marketing processes.
• Act as the Subject Matter Expert for AI and agentic AI technology, creating case studies and thought leadership content.
• Create content that educates prospects on AI adoption in contact centers and showcases technology leadership.
• Support product marketing activities with sound financial and performance analysis.
• Collaborate with sales and product teams to develop lead generation strategies for AI opportunities.
• Stay current on AI product innovation and competitive landscape.

Skills

Product marketing

Communications

Demand generation

Storytelling

Copywriting

Data-driven decisions

Relationships with stakeholders

Fast-paced adaptability

Marketing automation tools

AI tools familiarity

Tools

Marketing Automation Tools

AI Tools

Building AI Agents Tools

Job description

Skill required: Proven product marketing, communications or demand generation background, ideally within the CX and AI technology space.

Qualifications: Experience in AI/conversational AI, SaaS, contact center technology, or related enterprise software.

Years of Experience: 5-8 Years

Job Description:

[24]7.ai is a leading provider of Customer Experience (CX) Solutions and Services, blending deep contact expertise, omnichannel customer support and award-winning AI-powered CX products. We have been driving contact center innovation and delivering measurable results for over 26 years. Trusted by the world’s leading companies across retail, telecom, financial services, travel, and digital-first industries, we provide end-to-end CX transformation that elevates customer satisfaction and loyalty. Powered by deep operational expertise, empathetic and AI-powered super-agents, a global delivery network across India, the Philippines, Latin America, South Africa, and Egypt, and industry-leading AI technology, [24]7.ai enables global brands to deliver proactive, hyper-personalized experiences ensuring consistency and excellence in every customer interaction.

For the next phase of our growth, we are looking for a Marketing Rockstar who will spearhead all the product marketing activities and support sales teams to grow the business.

Key Responsibilities

• Build a thorough understanding of how customers evaluate, purchase, and use AI-powered customer experience technology — conversational AI, agentic AI, and automation — as part of their CX requirements.
• Conduct regular competitive analysis of AI and technology offerings in the contact center space — capabilities, automation depth, and platform architecture — to inform differentiation of [24]7.ai’s product value proposition.
• Develop clear, customer-centric product positioning and messaging for [24]7.ai’s CX products that resonate with multiple business audiences and personas.
• Partner with sales channels to create and deliver product enablement content (battlecards, demos, presentations) that help sales teams communicate the unique value of [24]7.ai’s AI technology.
• Collaborate with product and marketing leaders across the company to ensure a consistent approach to product marketing processes.
• Act as the Subject Matter Expert for AI and agentic AI technology, working with content marketing and demand generation teams to create case studies, presentations, and thought leadership content on AI innovation in contact centers.
• Create content that challenges conventional thinking on AI adoption in contact centers, educates prospects on what to look for in an AI-powered CX platform, and showcases [24]7.ai’s technology leadership.
• Support product marketing activities with sound financial and performance analysis.
• Collaborate with sales and product teams to develop lead generation strategies for AI/technology opportunities.
• Stay current on AI product innovation, emerging technology trends, and the competitive landscape for conversational and agentic AI.
• Work collaboratively in a team environment and independently in a fast-paced setting.

Qualifications Required:

• 5–8 years of product marketing experience in AI/conversational AI, SaaS, contact center technology, or related enterprise software.
• Strong understanding of AI technologies used in customer experience, including conversational AI, automation, and emerging agentic AI capabilities.
• Proven product marketing, communications or demand generation background, ideally within the CX and AI technology space.
• Demonstrated ability to translate research and product insights into positioning and programs that drive product and solution adoption.
• Skilled in narrative storytelling and compelling copywriting for content and digital marketing campaigns.
• Strong quantitative background to support data-informed decision-making.
• Track record of building strong, proactive relationships with product, marketing, and sales leaders.
• Self-starter who thrives in a fast-paced environment, comfortable with frequent shifts in priorities.
• Proficiency with the latest Marketing Automation Tools, AI Tools, Building AI Agents Tools
• A global perspective on CX, AI and technology markets

About [24]7.ai

Founded in 2000, [24]7.ai is a global leader in Customer Experience (CX) solutions. We are redefining the way companies interact with consumers. We combine Artificial Intelligence with Human Intelligence to substantially improve customer experience. Our clients include more than 250 of the world’s largest and most recognizable brands across 12 industries. We hold more than 150 patents and patent applications, including several specifically related to Artificial Intelligence and customer experience.

5 Values We Live By: Respect | Ownership | Transparency | Teamwork | Results

Check out our Website and Social Media Pages (India & Global):
India Handles:
Website: https://www.247.ai/company/careers/india/
India Career Section: https://www.247.ai/company/careers/india/
Facebook: https://www.facebook.com/247.aiIndia/
LinkedIn: https://www.linkedin.com/company/247.aiindia/
Instagram: https://www.instagram.com/247.ai_india/
Twitter: https://twitter.com/247ai_India
YouTube: https://www.youtube.com/user/247indiacareers
Glassdoor Page: https://www.glassdoor.co.in/Reviews/-24-7-ai-Reviews-E34134.htm

Global Handles:
Website: https://www.247.ai/
Facebook – https://www.facebook.com/247US/?ref=br_rs
LinkedIn – 247.ai – https://www.linkedin.com/company/24-7-ai/
Twitter – @24_7_inc – https://twitter.com/24_7_inc