Assistant Manager - Customer Marketing

Diageo plc; Dibrugarh; On-site; INR 600,000 - 900,000; Full time

Job summary

Diageo plc in Dibrugarh, India invites you to join as Assistant Manager - Customer Marketing. You will work with sales and marketing teams to activate brands at the customer level, analyze consumer journeys, and help shape trade activities across channels.

The role emphasizes collaboration, data-driven decision making, and hands-on activation planning to drive brand performance in local markets. A strong customer mindset and ability to translate brand strategies into retail impact are essential.

Job description

# Job - Assistant Manager - Customer MarketingDibrugarh,IndiaPosted 21 hours agoFull timeJR1127817Share job postApplyWatchHelp transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world. Join us for career defining opportunities that give you the chance to thrive.## Job Description**Job Title:** Assistant Manager - Customer Marketing**About us:**With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. From global icons like Johnnie Walker, Guinness and Tanqueray to Smirnoff and Don Julio, we create brands consumers love. Bring your passion and use your curiosity as you explore, collaborate and innovate. Together with passionate people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter, more exciting future.Join us to create a career worth celebrating**About the Function:** Sales is where our brands meet the real world. This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter everywhere. It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day.**About the role:**• Analysts are individual contributors • Requires conceptual knowledge in own area of expertise; develops practical experience • Understands key business drivers; uses this understanding to accomplish own work • No supervisory responsibilities but may provide guidance to new analysts/associates • Solves standard problems by identifying solutions based on standard practices • Impacts quality of own work; works within guidelines and policies • Explains information to others in straightforward situations Roles in this job family develop and execute activation plans which influence consumer behaviour. They deeply understand the customer journey, their personas, and are able to identify methods to actively engage them in Diageo’s products to increase the likelihood of purchase across a range of channels.**Working with us** Flexibility is key to our success. Talk to us about what flexibility means to you, so that you’re supported to manage your wellbeing and balance your priorities from day one. We recognise and value performance, offering our people a highly competitive.**Diversity statement:**Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible.We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team.Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win. Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more.Ready to bring your best? This could be your opportunity.*If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.*With over 200 brands sold in more than 180 countries, we’re the world’s leading premium drinks company. Every day, over 27,500 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers – the brands we’re building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you’ll collaborate with talented thinkers, leaders, and makers from all corners of the world. Together, you’ll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you’ll be empowered to be you. Just bring your ambition, curiosity and ideas, and we’ll celebrate your work and help you reach your fullest potential.What's your DRINKiQ? Take our quiz to understand how alcohol is made and explore the effects of drinking. You can discover everything you need to know at DRINKiQ.Sign-up for job alertsSigning up for job alerts means you’ll be the first to hear about new jobs – they'll be sent direct to your inbox.Sign up**Employee:** Regular**Primary Location:**Dibrugarh,India**Job posting start date:**27th August 2026