Assistant Manager - Content

Emeritus; Mumbai, Bengaluru; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Emeritus in Mumbai seeks a versatile writer who can craft 125-character hooks and 12,500-word features for executive programs.

You will develop marketing content for brochures, emails, landing pages, and ads, while upholding partner schools' editorial guidelines.

The role requires 5+ years writing for senior audiences, fluency in British and American English, research on programs, and collaboration across time zones.

Qualifications

• Bachelor's or Master's in English/Communication.
• 5+ years writing for senior executive audiences.
• Published samples showing fluency in British and American English.
• Strong written and verbal communication with attention to detail.
• Experience with higher education/business schools preferred.
• Experience in fast-paced, high-growth environments.
• Willing to work across multiple time zones.
• Familiar with style guides and collaborative tools.

Responsibilities

• Write content for program marketing collateral across digital and print formats.
• Maintain editorial consistency per partner schools' styles and tone.
• Research competitor programs and craft pegs communicating offerings.
• Own content development, meet timelines, align with business goals.
• Liaise with stakeholders to ensure accurate university information.
• Proof and copyedit material produced by other writers.
• Assist design team with visual cues to accompany content.
• Apply style guides to ensure consistency.

Skills

Written communication

Verbal communication

Attention to detail

Editorial guidelines

AI writing tools

Cross-time-zone work

Education

Bachelor's/Master's in English/Communication

Tools

Document editing tools

Spreadsheets

Grammar and writing assistants

AI chat tools

Job description

Job Summary

We are looking for a versatile and creative writer who can switch between 125 characters and 12,500 words and bring to the table new ideas that inspire working professionals to enroll in our global university partners' senior executive programs, online certificate programs, and bootcamps.

Responsibilities

• Write a variety of content for program marketing collateral, including long- and short-form digital and print content such as program brochures, emailers, landing pages, social and text ads, press releases, etc
• Ensure all-around consistency according to editorial guidelines of partner schools (specific writing styles, tone of communication, and tone)
• Conduct research on competitor programs and come up with content pegs that communicate the program offering to the right target group
• Take ownership of content development, meet timelines, and ensure content meets business goals
• Liaise with various stakeholders within the team to ensure accurate university / program information is being communicated
• Proof and copyedit material produced by other writers
• Aid the design team with visual cues to go alongside the content
• An understanding of style guides is essential for this role

Requirements

• Bachelor's/Master's degree in English/Communication
• 5+ years of experience in writing content for a senior executive audience
• Published writing samples that demonstrate the ability to fluently switch between British and American English
• Excellent written and verbal communication skills, with a strong attention to detail
• Experience working with the higher education/business school market is preferred
• Experience working in a high-growth, fast-paced environment is desirable
• Flexibility in working across multiple time zones is essential as we are a globally distributed team
• Experience working with commonly used collaborative and productivity tools, including document editing, spreadsheets, grammar and writing assistants, and AI chat tools