Assistant Manager - B2B Sales

Trent Limited; Bengaluru, Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Trent Limited is seeking a sales-lead for its Fruits & Vegetables wholesale division in Bengaluru. The role targets surplus and sourced produce, building B2B networks including wholesalers, traders, distributors, and institutional buyers.

You will drive annual sales and net margins through strategic pricing, market analysis, and cross-functional collaboration. You'll coordinate with sourcing teams to liquidate inventory, monitor market trends, and negotiate profitable contracts across multiple

Qualifications

• Graduate/Postgraduate in Agriculture or Supply Chain.
• Strong knowledge of F&V wholesale markets and agri-trading.
• Experience in B2B sales and business development.
• Good negotiation and commercial acumen.
• Understanding of pricing, margins, and market trends.
• Strong communication and stakeholder management skills.
• Proficiency in MS Excel and business reporting.
• Willingness to travel across markets and sourcing locations.
• Result-oriented with a focus on revenue and profitability targets.
• Knowledge of fresh produce quality and supply chain operations.

Responsibilities

• Drive the Fruits & Vegetables wholesale business for surplus and sourced produce across key markets.
• Develop and manage B2B customer networks including wholesalers, traders, distributors, processors, exporters and institutional buyers.
• Generate annual sales targets and contribute to overall business goals.
• Achieve targeted net margins through sales planning, pricing and market management.
• Identify and develop new sales channels for various F&V categories.
• Coordinate with sourcing teams to liquidate excess inventory from farm sourcing operations.
• Monitor market demand, pricing trends, and commodity movements across regions.
• Build relationships with traders and wholesale market stakeholders to maximize opportunities.
• Ensure timely order execution, dispatch planning and inventory movement across hubs.
• Negotiate contracts with customers to drive profitability and sustainable growth.
• Work with farmers and procurement teams to support supply chain efficiency.
• Ensure documentation, billing and payment processes are followed.

Skills

B2B sales

Negotiation

Market awareness

Pricing & margins

Stakeholder management

Communication

Travel willingness

Sales forecasting

Education

Graduate/Postgraduate in Agriculture or Supply Chain

Tools

MS Excel

Business reporting

Job description

Job Responsibilities:

• Drive the Fruits & Vegetables wholesale business for surplus and sourced produce across key markets.
• Develop and manage B2B customer networks including wholesalers, traders, distributors, processors, exporters and institutional buyers.
• Generate annual sales of 10 Cr while contributing towards the overall 50 Cr business target.
• Achieve targeted net margins of 5% through effective sales planning, pricing and market management.
• Identify and develop new sales channels for Onion, Potato, Garlic, Pomegranate, Imported Apples, Dragon Fruit, Avocado and other F&V categories.
• Coordinate with sourcing teams and collection centres to ensure timely liquidation of excess inventory from farm sourcing operations.
• Monitor market demand, pricing trends, competitor activities and commodity movements across regions.
• Build strong relationships with traders, commission agents and wholesale market stakeholders to maximize business opportunities.
• Ensure timely order execution, dispatch planning and inventory movement across Vashi, Pune and Bangalore hubs.
• Negotiate commercial terms and contracts with customers to drive profitability and sustainable business growth.
• Work closely with farmers, aggregators and procurement teams to support efficient supply chain management.
• Ensure compliance with documentation, billing, payment collection and business processes.
• Prepare sales forecasts, business reports, market intelligence and performance review dashboards.
  

Required Skills &Competencies:

• Graduate/ Postgraduate (Agriculture/ Supply Chain).
• Strong knowledge of F&V wholesale markets and agri-trading.
• Experience in B2B sales and business development.
• Good negotiation and commercial acumen.
• Understanding of pricing, margins, and market trends.
• Strong communication and stakeholder management skills.
• Proficiency in MS Excel and business reporting.
• Willingness to travel across markets and sourcing locations.
• Result-oriented with a focus on revenue and profitability targets.
• Knowledge of fresh produce quality and supply chain operations.