Area Sales Manager

Innovel Energy Services Pvt. Ltd.; Siliguri; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Innovel Energy Services Pvt. Ltd. is seeking a Channel Sales Leader to drive solar sales through a robust partner network and strategic market development in the regional market.

You will mentor a channel sales team, onboard dealers, and implement effective sales strategies to maximize market penetration. The role requires strong communication, negotiation, and account management skills, with a focus on achieving targets and ensuring customer satisfaction throughout the sales and installation

Qualifications

• Strong understanding of the solar industry and channel sales model.
• Excellent communication, negotiation, and relationship-management skills.
• Ability to analyze market trends and competition.
• Proven experience in managing channel partners and sales teams.
• Target-driven mindset with strong execution ability.

Responsibilities

• Achieve monthly sales targets and ensure revenue realization within deadlines.
• Drive sales performance through guidance and support to the team.
• Lead, mentor, and manage the Channel Sales team with regular reviews.
• Identify new market opportunities and develop sales strategies for penetration.
• Identify, onboard, and manage channel partners, dealers, and distributors.
• Plan marketing activities to expand the partner network and training for partners.
• Monitor partner performance and provide ongoing support to enhance sales output.
• Coordinate with finance partners to offer customer financing options.
• Ensure customer satisfaction throughout sales and installation cycles.
• Conduct training programs to enhance team capability and productivity.

Skills

Solar industry knowledge

Channel sales management

Communication & negotiation

Market trend analysis

Partner network development

Job description

Job Summary

Key Responsibilities Areas (KRAs)

• Sales Achievement & Realization

• Ensure achievement of the assigned monthly sales target.
• Ensure targeted revenue realization within stipulated timelines.
• Drive sales performance through continuous monitoring, guidance, and support.

• Team Leadership

• Lead, mentor, and manage the Channel Sales team.
• Conduct regular performance reviews and ensure training for continuous improvement.
• Build a high-performing, sales-driven team culture.

• Market & Business Development

• Conduct market studies and identify new market opportunities in the solar domain.
• Track customer preferences, competitor activities, and industry trends to guide sales strategies.
• Develop and execute sales strategies to enhance market penetration.

• Channel Partner Development

• Identify, onboard, and manage channel partners, dealers, and distributors.
• Plan and implement marketing activities to build and expand the partner network.
• Conduct training and capacity-building sessions for partners in collaboration with the project team.
• Maintain strong relationships with partners and key business stakeholders.

• Channel Performance Management

• Monitor partner performance, ensuring targets and quality standards are met.
• Provide continuous support to partners to enhance their capability and sales output.
• Initiate and oversee solar awareness campaigns and promotional activities.

• Customer Enablement & Finance Support

• Facilitate easy financing options for customers by coordinating with finance partners.
• Ensure customer satisfaction throughout the sales and installation cycle.

• Training & Performance Management

• Conduct training programs for team members to enhance capability and productivity.
• Monitor individual and team performance, ensuring consistent growth and achievement.

Required Skills & Competencies

• Strong understanding of the solar industry and channel sales model.
• Excellent communication, negotiation, and relationship-management skills.
• Ability to analyze market trends and competition.
• Proven experience in managing channel partners and sales teams.
• Target-driven mindset with strong execution ability.