Area Sales Manager

Dr. Reddy’s Laboratories Ltd

Delhi

On-site

INR 4,000,000 - 8,000,000

Full time

4 days ago
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Benefits offered by this job

Joining & relocation support
Family support
Learning & development opportunities
Medical coverage for you and family
Life coverage

Job summary

Dr. Reddy’s Laboratories Ltd. is seeking a senior leader to drive digital transformation across sales and marketing. You will define and execute digital strategies, align initiatives with business goals, and oversee CRM integration, data analytics, and automation to accelerate growth.

The role emphasizes cross-functional collaboration, Lean Six Sigma-driven process improvements, and change enablement to sustain enterprise-wide adoption of new technologies.

Qualifications

  • Graduation in CS/IT/Engineering or related field is mandatory.
  • MBA is preferred for leadership roles.

Responsibilities

  • Develop and execute digital strategies aligned with business objectives.
  • Foster collaboration across sales, marketing and functions.
  • Lead digital transformation integrating CRM, data analytics and tech.
  • Oversee digital campaigns to boost brand visibility and leads.
  • Drive innovation for new products and digital opportunities.
  • Modernize workflows using emerging tech and automation.
  • Apply Lean Six Sigma to streamline operations.
  • Lead change management and maintain high engagement during transformation.

Skills

Artificial Intelligence
Technology Strategy Development
Business Analytics
Cloud Computing
DevOps
Digital Product Management
IT Architecture Design
Partner Relationship Management
Strategic Influence
Change Enablement

Education

Graduation in Computer Science / Information Technology / Engineering or related field
MBA is preferred

Tools

MS Project
Jira
Asana

Job description

Company Description

Dr. Reddy’s Laboratories Ltd. is a leading multinational pharmaceutical company based across global locations. Each of our 24,000 plus employees comes to work every day for one collective purpose: to accelerate access to affordable and innovative medicines because Good Health Can’t Wait.

We started in 1984 with a modest investment, 20 employees and a bold vision. Today, we have research and development centres, manufacturing facilities or a commercial presence in 66 countries.

For nearly four decades, we have stood for access, affordability and innovation based on the bedrock of deep science, progressive people practices and robust corporate governance.

‘The Next and the New’ is how we aim to continue to be the partner of choice – purpose-driven, future-ready and sustainable. Our aim is to reach over 1.5 Bn+ patients across the world by 2030 by growing our core businesses and building for the future with sustainability at the core of our purpose and strategy. Sustainability for us means operating in a manner that respects people, planet and purpose – helping us conserve precious resources, serve our patients, create value for stakeholders, give back to society, fulfil our potential and maintain our integrity and transparency

Dr Reddy’s maintains a work environment, free from discrimination and is an equal opportunity employer. We are committed to employ & nurture all qualified diverse workforce without regard to race, colour religion, nationality, sex, age, disability status, genetics, sexual orientation, gender expression, citizenship or any other characteristic or classification protected by applicable law(s) of the country we operate in. We treasure every talent, and recognize merit and diversity in our organization.

Job Description
Roles & Responsibilities
  • Develop and execute digital strategies that align with business objectives and accelerate organizational growth.
  • Ensure alignment between digital initiatives and business goals by fostering collaboration across sales, marketing, and other functional areas.
  • Lead digital transformation of sales and marketing processes through the integration of CRM systems, data analytics, and modern technologies.
  • Oversee digital marketing campaigns and initiatives to enhance brand visibility, customer engagement, and lead generation.
  • Drive innovation programs to identify and implement new products, services, and digital opportunities that create competitive advantage.
  • Modernize workflows and processes by leveraging emerging technologies, digital tools, and automation solutions.
  • Apply Lean Six Sigma methodologies to streamline operations, eliminate inefficiencies, and improve overall productivity.
  • Lead change management efforts that support the adoption of digital technologies and maintain high levels of employee engagement throughout transformation.
Qualifications
Educational Qualification
  • Graduation in Computer Science, Information Technology, Engineering, or a related field is mandatory.
  • MBA is preferred.
Minimum Work Experience
  • 17+ years of experience.
Skills & Attributes Functional Skills
  • Artificial Intelligence
  • Technology Strategy Development
  • Business Analytics
  • Cloud Computing
  • DevOps
  • Digital Product Management
  • IT Architecture Design
  • Partner Relationship Management
Resident Skills
  • Financial Acumen
  • Change Management
  • Compliance Management
  • Program Management
  • Digital Transformation
Behavioural Skills
  • Strategic Influence – Guides enterprise-wide innovation by aligning digital strategy with stakeholder priorities and business goals.
  • Innovative Mindset – Proactively explores emerging technologies to spark transformation and unlock new value streams.
  • Change Enablement – Drives adoption of digital initiatives by fostering agility, ownership, and resilience across teams.
Critical Exposures
  • 2+ years of experience in each role(s) - Product Management, Cloud Solutions, Architecture, Digital Transformation, Enterprise Architecture across geographies or business units is desired.
  • 3+ years of experience in leading digital transformation initiatives at the business unit level in a global company is desired.
  • Understanding of emerging trends and technologies (e.g., automation, IoT, AI) for the Pharma/life sciences industry is preferred.
Technical Exposures
  • Experience with Agile frameworks (e.g., Scrum, Kanban) is desired.
  • Experience in data analytics, artificial intelligence (AI), and machine learning (ML) is desired.
  • Exposure to project management software (e.g., MS Project, Jira, Asana) is preferred.
Additional Information
Benefits Offered

At Dr. Reddy’s we actively help to catalise your career growth and professional development through personalised learning programs.

The benefits you will enjoy at Dr. Reddy’s are on par with the best industry standards. They include, among other things and other essential equipment, joining & relocation support, family support (Maternity & Paternity benefits), learning and development opportunities, medical coverage for yourself and your family, life coverage for yourself.

  • joining & relocation support
  • family support (Maternity & Paternity benefits)
  • learning and development opportunities
  • medical coverage for yourself and your family
  • life coverage for yourself
Our Work Culture

Ask any employee at Dr. Reddy’s why they come to work every day and they’ll say, because Good Health Can’t Wait. This is our credo as well as the guiding principle behind all our actions. We see healthcare solutions not only as scientific formulations, but as a means to help patients lead healthier lives, and we’re always attuned to the new and the next to empower people to stay fit. And to do this, we foster a culture of empathy and dynamism. People are at the core of our journey over the last few decades. They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success. We believe that when people with diverse skills are bound together by a common purpose and value system, they can make magic.

For more details, please visit our career website at https://careers.drreddys.com/#!/

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