Anchor & Senior Content Strategist(Markets)

The Economic Times; Dadri; On-site; INR 900,000 - 1,300,000; Full time

Job summary

The Economic Times is seeking an Anchor & Senior Content Strategist (Markets) for ET Learning in Noida. You will lead on-camera content creation focused on stock markets, investing and personal finance, while driving audience growth and engagement across platforms.

The role combines financial market knowledge with content strategy, storytelling, and performance analytics to build a trusted markets voice and convert viewers into learning product users.

Qualifications

• Graduate or final-year student in Finance, Economics, Business, or a related field.
• Strong interest and working knowledge of Indian financial markets and investing.
• Comfortable speaking on camera and communicating with confidence.
• Strong communication skills with the ability to simplify complex concepts.
• Entrepreneurial mindset with an interest in content, audience building, and business growth.
• Prior experience creating videos, running a finance/markets page, writing market content, or building a personal brand is a strong plus.

Responsibilities

• Create and host engaging short-form and long-form videos on stock markets, investing, personal finance, and market trends.
• Break down complex market concepts, news, and investment themes into simple, compelling content.
• Develop content ideas, scripts, hooks, and formats suited for YouTube, Instagram, LinkedIn, and other platforms
• Track market developments and identify topics that are relevant and interesting to our audience
• Build a consistent on-camera presence as a trusted markets voice for ET Learning
• Collaborate with editors, designers, and the broader content team to produce high-quality market content

Skills

Finance knowledge

On-camera speaking

Content strategy

Social media

Audience growth

Communication skills

Market analysis

Education

Finance/Economics/Business education

Job description

Job Role: Anchor & Senior Content Strategist(Markets)

Experience Required : 3 to 7 Years

Job Location : Noida

About Times Internet

At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India’s largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.

Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations.

As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.

We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level!

About the Business Unit (economictimes.com)

ET is India’s largest and most respected business, markets and personal finance news platform. We inform and actively engage business leaders, investors and entrepreneurs in driving economic growth and opportunity. We bring you the latest, in-depth coverage of the economy, stock markets, business developments and personal finance changes everyday. ET is India’s No.1 Business News Destination with the highest number of loyal business news readers.

About Role:

This role sits at the intersection of **financial markets, content creation, and business growth**. You will be the face and voice of ET Learning's markets content, creating engaging videos and social-first content that helps professionals and aspiring investors understand markets, while also driving awareness and adoption of our markets courses and learning products.

This is an ideal role for someone who follows financial markets closely, is comfortable on camera, has a strong understanding of market concepts, and wants to build a career in **financial content, media, and audience-led growth**.

Key Responsibilities

Markets Content & On-Camera

• Create and host engaging short-form and long-form videos on **stock markets, investing, personal finance, and market trends**
• Break down complex market concepts, news, and investment themes into simple, compelling content
• Develop content ideas, scripts, hooks, and formats suited for YouTube, Instagram, LinkedIn, and other platforms
• Track market developments and identify topics that are relevant and interesting to our audience
• Build a consistent on-camera presence as a trusted markets voice for ET Learning
• Collaborate with editors, designers, and the broader content team to produce high-quality market content

Audience & Community Growth

• Understand what markets audiences want to learn and continuously experiment with new content formats
• Engage with the audience through comments, communities, webinars, and live sessions
• Use content performance data to understand what is working and improve future content
• Help build a community of professionals and market enthusiasts around ET Learning

Product & Business Growth

• Understand ET Learning's markets courses and products and communicate their value clearly to the audience
• Create content that naturally introduces audiences to relevant learning products and courses
• Participate in webinars, masterclasses, live sessions, and other initiatives to drive course discovery and conversions
• Work with the business team to generate leads and support sales of ET Learning's markets products
• Gather audience feedback and market insights to help improve our learning products

Skills Required-

• Graduate or final-year student in **Finance, Economics, Business, or a related field**
• Strong interest and working knowledge of **Indian financial markets and investing**
• Comfortable speaking on camera and communicating with confidence
• Strong communication skills with the ability to simplify complex concepts
• Naturally curious about markets, businesses, companies, and the economy
• Good understanding of social media and what makes content engaging
• Entrepreneurial mindset with an interest in **content, audience building, and business growth**
• Prior experience creating videos, running a finance/markets page, writing market content, or building a personal brand is a strong plus